Marketing Manager
TLDR
Shape local marketing strategies in the Cape Cod market while leading a team to enhance brand cohesion and optimize agent marketing efforts.
At Compass, our mission is to help everyone find their place in the world. Founded in 2012, we’re revolutionizing the real estate industry with our end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients.
As a Marketing Manager at Compass you will shape Compass' local marketing team and our presence in the Cape Cod market. You will be responsible for managing the local marketing team while working closely with the New England Marketing team and Compass corporate marketing department to develop, oversee, and execute a local brand strategy and agent marketing services strategy. You will be the leader and visionary for Cape Cod Compass Marketing.
Please note this is in-office role in either our Boston, Hingham or Osterville office.
At Compass You Will:
- Lead a marketing team that effectively, efficiently, and intelligently handles all local marketing needs for our agents on Cape Cod, the Islands, and the surrounding coastal areas
- Lead strategy and execution for all agent branding and marketing to ensure cohesion with the Compass brand
- Analyze local media landscape and develop local media strategy (print and digital) in partnership with Senior Marketing Manager
- Partner with regional creative team across all platforms, including print and digital design, advertising campaigns, video content, and social media
- Analyze local marketing needs and remain up to date on local real estate market trends, forecasts, account analyses, and the competitive landscape to inform the evolution of Compass Cape Cod’s marketing presence
- Work with other regional marketing managers on cross-regional marketing opportunities
- Partner with Senior Marketing Manager on regional brand strategy and implementation of best practices across the region
- Identify and guide opportunities for building scalable systems that will allow the local offices to grow effectively
- Update and track marketing KPIs across internal dashboards, utilizing data to optimize the local and regional marketing team’s performance
What We're Looking For:
- Collaborative, results-oriented leadership experience and approach
- 7+ years previous experience in a marketing or branding role; agency and creative production experience preferred
- 3+ years management experience leading cross-functional teams; change management experience a plus
- Excellent communication and presentation skills and acute attention to detail, allowing you to think big, adapt quickly, and act fast
- Expert-level understanding of marketing strategy and planning with the ability to identify the right tactics across a multitude of marketing channels (print, digital, social, content, direct mail, video, paid media, etc)
- Possesses the ability to establish credibility with key decision-makers and influencers
- Skilled communicator with great interpersonal skills, ability to build and manage relationships
- Great listening skills, connect well with others, and empathetic of the stakeholders’ and customers’ pain points
- Adept project manager; impeccable time management and prioritization skills
- Experience working in real estate marketing is a plus
- Experience working in Adobe Suite and Workfront is a plus
The salary pay range for this position is $99,300-$110,300; however, the base pay offered may vary depending on job-related knowledge, skills, and experience. Bonuses and restricted stock units may be provided as part of the compensation package, in addition to a full range of benefits. Base pay is based on market location. Minimum wage for the position will always be met.
Perks that You Need to Know About:
Participation in our incentive programs (which may include eligible cash, equity, or commissions). Plus paid vacation, holidays, sick time, parental leave, and recharge leave; medical, tele-health, dental and vision benefits; 401(k) plan; flexible spending accounts (FSAs); commuter program; life and disability insurance; Maven (a support system for new parents); Carrot (fertility benefits); UrbanSitter (caregiver referral network); Employee Assistance Program; and pet insurance.
Benefits
Health Insurance
Medical, tele-health, dental and vision benefits
Learning Budget
Participation in our incentive programs (which may include eligible cash, equity, or commissions)
401(k) plan and additional benefits
401(k) plan; flexible spending accounts (FSAs); commuter program; life and disability insurance; Maven (a support system for new parents); Carrot (fertility benefits); UrbanSitter (caregiver referral network); Employee Assistance Program; and pet insurance.
Paid Time Off
Paid vacation, holidays, sick time, parental leave, and recharge leave
Compass is an innovative platform designed to transform the real estate industry by empowering residential real estate agents with tools that enhance their service delivery to clients. Our mission is to help individuals find their perfect place in the world, making the home buying and selling process more accessible and efficient.
- Founded
- Founded 2004
- Employees
- 1-10 employees
- Industry
- Diversified Consumer Services