Marketing Lead (x/f/m)

About Doctolib

Since 2013, Doctolib has been striving for a healthier world by providing new-generation technology to healthcare professionals and patients. With more than 3,000 employees across France, Italy, Germany and the Netherlands, Doctolib improves the daily lives of over 500k healthcare professionals and serves more than 90 million Europeans, offering a fast, frictionless, and secure journey for all their care needs.

With the Acquisition of Siilo (now Doctolib Connect), Europe's largest medical network based in Amsterdam, we have expanded our reach and impact in the Netherlands, improving care-coordination for over 90% of Healthcare professionals in the market.

What you’ll do

Doctolib is looking for a Marketing Lead who will play a central role in launching our broader suite of solutions in the Netherlands (beyond Doctolib Connect).

As part of the Dutch founding team, you will define and execute the end-to-end marketing strategy to successfully introduce Doctolib’s solutions in the market.

This is a true 0 - 1 role: in your first 6–12 months, success will mean having built strong marketing foundations (strategy, processes, tooling, positioning), delivering qualified leads for Sales, and materially contributing to onboarding healthcare professionals to our solutions. You will operate hands-on while shaping the long-term marketing playbook for scaling Doctolib in the Netherlands and beyond.

You will work closely with Sales, Product and Strategy teams, as well as local partners, in a fast-paced and highly collaborative environment.

Your responsibilities include but are not limited to:

• Define and own the B2B marketing strategy for the Dutch market, aligned with Doctolib’s global vision and adapted to local needs, aiming to drive adoption and usage of our solutions
• Clearly articulate and communicate the value proposition of Doctolib for prospect users
• Set up marketing foundations in NL: messaging, content, campaigns, tooling, reporting and processes
• Build strong relationships with local partner(s), aligning on priorities, timelines and execution
• Manage external parties (eg PR agencies) to support market visibility and credibility
• Collaborate closely with our Sales, GTM, Product and global B2C teams to define and deliver on your objectives
• Contribute to the international expansion playbook by documenting learnings from the NL launch

Who you are

Before you read on — if you don't have the exact profile described below, but you feel this job description matches your skill set, we still encourage you to apply.

You could be our next team mate if you: 

• Are a proactive, self-starter who thrives in 0→1 environments
• Have 7+ years of experience in B2B marketing, ideally in a startup or high growth tech business
• Enjoy spending time ‘in the field’, truly getting into the shoes of our potential users 
• Are able to define strategy and execute hands-on with limited resources
• Have a strong entrepreneurial and problem-solver mindset
• Are comfortable navigating ambiguity and fast iteration
• Are fluent in Dutch and English

Now, it would be fantastic if you:

• Have proven knowledge of the healthcare market and a strong willingness to work in the industry
• Have experience launching or scaling products in regulated environments
• Have worked closely with sales teams in a demand-generation or revenue-driven context
• Have contributed to international market launches or expansion projects

What we offer

• Company pension scheme through our partner Allianz
• 27 days of annual leave per year (and the ability to accrue more days on your work anniversary!)
• Work from abroad for up to 10 days per year thanks to our flexibility days policy
• Free mental health and coaching services through our partner Moka.care
• Free breakfast and lunch plan every day on-site
• Bike lease scheme with our partner Lease a Bike, 35% price below the market
• Discounted membership with Urban Sports Club
• Continuous training programs on all key competencies (English, soft skills, expertise)
• Reimbursement of public transportation if you live outside the Amsterdam highway ring
• Parent Care Program:  Various initiatives supporting parenthood, including 100% paid parental leave up to 16 weeks, including bonuses, for mothers and up to 5 weeks for the co-parent, flexible return and 3 days of leave per year for child sickness
• Relocation support for international mobilities

The interview process 

• Recruiter Interview
• Hiring Interview
• Case Study
• Final Interview
• At least one reference check 

Job details

• Permanent position
• Full Time 
• Based in Amsterdam (hybrid - 2 days home office)
• Start date: asap
• Compensation : fix + bonus on objectives 

At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.

The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.

To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process. 

Join us in building the healthcare we all dream of!All information provided is processed by Doctolib for application management. For data processing details, click here. Please contact hr.dataprivacy(at)doctolib.com to exercise your rights.