Marketing Lead

AI overview

Take charge of executing and evolving Prominence’s marketing strategy while collaborating across teams to enhance visibility and drive top-of-funnel growth.

Who We Are

Prominence is an award-winning data enablement firm revolutionizing healthcare. We empower healthcare organizations to unlock the full potential of their data, driving improvements in patient care, operational efficiency, and financial outcomes. Celebrated with two Best in KLAS awards and honored with over 30 Best Places to Work accolades, we are proud of our innovative culture and exceptional team. If you’re passionate about making healthcare smarter and eager to tackle the industry’s most critical challenges, Prominence is where your talents will not only thrive but also shape the future of healthcare.

Your Role

The Marketing Professional is a dedicated, hands-on marketing role responsible for executing Prominence’s marketing strategy and evolving it over time. This role sits on the Enablement team, reporting to the Director of Sales Operations, and partners closely with Sales, Delivery, and Revenue teams to support growth, visibility, and consistent execution.

This position works extremely closely with Prominence’s Business Development Representatives and existing marketing support resources, ensuring marketing initiatives directly enable top-of-funnel efforts while maintaining clear ownership of marketing execution. The role is responsible for executing an established marketing plan while also contributing to the ongoing evolution of Prominence’s marketing strategy and execution as priorities and needs develop.

Requirements

Essential Functions and Responsibilities

Marketing Strategy & Execution

  • Own and execute Prominence’s marketing initiatives across channels, ensuring consistent, high-quality delivery aligned to business priorities
  • Partner closely with Business Development Representatives as well as Sales and Delivery teams to support top-of-funnel enablement, aligned messaging, and coordinated execution
  • Collaborate with Sales and Delivery teams to ensure messaging aligns with offerings, delivery realities, and market needs
  • Contribute to the ongoing development and refinement of marketing initiatives and campaigns
  • Identify and execute creative approaches to expand Prominence’s visibility, including webinars and thought leadership programming

Collateral, Content & Brand Management

  • Lead the generation of marketing collateral, including sales enablement materials, thought leadership, event assets, and digital content
  • Partner with graphic designers and external vendors to produce on-brand, high-quality marketing assets
  • Contribute to website content and structure, ensuring cohesive branding, clear messaging, and intuitive organization
  • Ensure consistency of messaging and visuals across marketing platforms, sales materials, and digital properties

Events & Conferences

  • Plan and manage conference and event logistics, including timelines, materials, vendor coordination, and on-site needs
  • Support Prominence-hosted events such as Basecamps, roundtables, and conferences through logistics and content coordination

Marketing Operations, Tools & Automation

  • Own the integrity, accuracy, and usability of marketing-related data across systems
  • Use Salesforce confidently as a marketing end user for documentation, campaign execution, coordination with Sales, and reporting inputs
  • Maintain a strong working understanding of marketing workflows, dependencies, and data flows
  • Identify opportunities to streamline processes, improve data quality, and reduce manual effort through better tooling or automation
  • Actively evaluate, test, and recommend marketing tools, AI applications, and automation approaches that support scale and efficiency
  • Support the ongoing evolution of Prominence’s marketing capabilities and tech stack

Education, Training and Experience

  • 6–8 years of experience in a marketing-focused role (B2B experience preferred)
  • Proven experience owning marketing execution end-to-end, not just strategy
  • Prior experience using Salesforce as an end user, including comfort navigating core functionality, pulling basic reports, understanding standard objects and relationships, and using the platform to support documentation, campaigns, and cross-team coordination
  • Demonstrated ability to synthesize complex or technical services into clear, compelling, and marketable messaging and strategy
  • Experience working with graphic designers and/or external vendors to produce marketing assets
  • Experience with marketing tools, AI-driven workflows, or automation platforms (or strong interest and ability to learn quickly)
  • Healthcare and/or professional services experience is strongly preferred

Skills, Knowledge, and Abilities

  • Professional: Demonstrates a high degree of professionalism by treating others with respect, keeping commitments, building trust within the team, working with integrity, and upholding organizational values ("Do Great Work and Move Mountains”).
  • Marketing Execution: Demonstrated ability to execute marketing initiatives across content, campaigns, events, and digital channels with attention to quality and consistency.
  • Technical Messaging: Able to synthesize complex or technical services into clear, compelling, and marketable messaging without requiring deep subject-matter expertise.
  • Revenue Enablement: Demonstrates understanding of how marketing supports pipeline development, top-of-funnel activity, and broader revenue goals.
  • Marketing Operations & Data: Comfortable working with marketing data, workflows, and reporting to maintain accuracy, integrity, and visibility across systems.
  • Organized: Capable of managing multiple workstreams, timelines, and stakeholders efficiently while maintaining momentum and follow-through.
  • Creative: Approaches marketing challenges with a practical, solution-oriented mindset and brings new ideas to execution.
  • Communication: Effectively conveys clear, concise messages to internal and external audiences through written and verbal communication.
  • Collaborative: Works effectively with Sales, Delivery, Enablement, and external partners in a highly cross-functional environment.

Benefits

Prominence is dedicated to hiring the best and brightest minds in healthcare and maintaining a culture that rewards our employees for following their passion. We are excited to offer the following benefits for this position:

  • Competitive Salaried and Hybrid Compensation Plans
  • Health Care Plan (Medical, HSAs, Dental & Vision)
  • Retirement Plan (401k)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Dependent & Health Savings Accounts
  • Short Term & Long Term Disability
  • Paid Time Off (Vacation/Sick & Public Holidays)
  • Training & Development Fund
  • Work From Home
  • Charitable Giving to Causes You Believe In

Employment Eligibility

Must be legally authorized to work in the United States without sponsorship.

Commitment to Equal Opportunity

The world’s most talented professionals come from every background. All applicants will be considered for employment without attention to age, race, color, religion, gender identity and/or expression, sexual orientation, national origin, marital status, veteran or disability status, or any other characteristic protected by law. In addition, Prominence will provide reasonable accommodations for qualified individuals with disabilities.

If you are smart and good at what you do, come as you are. All qualified candidates are encouraged to apply.

Partnership Eligibility

Our partnerships are extremely important to us. This online application is not intended for anyone who is currently under a non-compete agreement or has an arrangement that precludes employment at Prominence. We appreciate your help in respecting our partners.

Interested in learning more? Apply below to connect with our Talent team about immediate openings and future consulting projects.

Perks & Benefits Extracted with AI

  • Health Insurance: Health Care Plan (Medical, HSAs, Dental & Vision)
  • Learning Budget: Training & Development Fund
  • Paid Time Off: Paid Time Off (Vacation/Sick & Public Holidays)
  • Remote-Friendly: Work From Home

Who We AreProminence is a healthcare technology strategy and implementation firm, focused on helping the nation’s leading healthcare organizations to do more with their data. Founded by former Epic managers, we understand the technology landscape in healthcare and provide IT staffing, advisory services, and analytics solutions to create robust data ecosystems that support clinical workflows, automate operational processes, and expedite research. Whether it’s guiding a technology implementation, establishing governance principles, or developing leading edge analytics, we help our customers make sense out of the mountain of data at their fingertips in order to deliver higher quality care at a lower cost. Ranked as a best place to work over 27 times (and counting!), Prominence’s culture provides consultants with a supportive environment that allows you to innovate and grow your career in healthcare IT. Additional information is available on the Careers page of our website.Your RoleOur consultants guide our customers through complex technology requirements to summit the challenge at hand. You will need to be able to create order out of chaos, and compile ambiguous information into tactical action plans. Our ideal team members are humble, smart, and driven to ensure our customer’s success. This includes a passion to deliver high-quality results, while teaching our counterparts how to fish and grow the skills needed to support and expand upon the deliverables of our projects. If this sounds like you, and you're interested in learning more, we encourage you to apply!Let's get startedTo view our current openings, scroll down and select from the roles you're interested in exploring.

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