Marketing - Credit Card Growth Manager

As part of a strategic initiative to grow and enhance credit card and loyalty programs, the Credit Card Growth Manager will play a critical role in the successful launch and integration of the new card product. The ideal candidate will have experience leading cross-functional teams, managing digital marketing channels, and owning product growth strategies.

Key Responsibilities

• Serve as the primary business lead for digital acquisition assets and user experiences for both the premium card and a broader suite of card products.
• Develop clear, actionable briefs for e-commerce and marketing teams, outlining required updates to digital touchpoints and how to implement them.
• Collaborate cross-functionally with internal teams and external partners to ensure a smooth launch and ongoing success of new and existing credit card products.
• Define success metrics to align teams on deliverables and expectations, ensuring measurable outcomes.
• Ensure effective tracking and performance monitoring across all digital touchpoints to enable ongoing optimization.

Preferred Qualifications

• 4+ years of experience in marketing, project management, or program management.
• Bachelor’s degree in marketing, business, or a related field, or an additional two years of relevant experience in lieu of a degree.
• Demonstrated success in developing and executing impactful digital marketing strategies.
• Experience with ROI analysis and reporting using Excel and PowerPoint.
• Excellent interpersonal, facilitation, and presentation skills.
• Strong ability to balance strategic thinking with attention to detail to ensure flawless execution.
• Proven ability to manage multiple projects and deadlines across different teams and stakeholders.
• Comfortable working in fast-paced, evolving environments and adapting to new challenges.
• Creative problem-solver with a willingness to explore innovative approaches to differentiate products.
• Ability to influence and engage with stakeholders at all organizational levels, including external partners and agencies.
• 2+ years of experience working with credit card or loyalty programs.
• 2+ years of experience managing digital marketing channels.
• Proficiency in GA4 and Tableau is a plus.

This role is not eligible for immigration sponsorship.

A diverse workforce is a strong workforce 
To deliver growth at BLEND360 and for our clients, we believe we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, and our growth, and continues to have a profound impact on our success.  We are determined to have equality in the workplace, within our team, and as an extension of our client’s team.  

This is not the work of the moment, and this requires continued learning and purposeful actions.  We are investing resources to understand and improve the sourcing, selection, and retention of the talent we hire, and ultimately the workforce we provide for our clients. We will communicate our journey in the spirit of transparency and shared learning. 

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