Marketing Communications & Media Manager (São Paulo, Brazil)

Join Novibet as a Marketing Communications & Media Manager (São Paulo, Brazil)!

Are you ready to take on a key role in a dynamic, fast-growing company?

Who We Are

Founded in 2010, Novibet is an established GameTech company operating in Europe, the Americas, and ROW countries (Greece, Brazil, Ireland, Finland, Mexico, Chile, Ecuador, Cyprus, and New Zealand), with hubs in Greece, Malta, Brazil, and Mexico and 1200+ employees across all countries of operation. We are committed to staying at the forefront of technological advancements, continually pushing boundaries and delivering seamless entertainment and online gaming experiences to our rapidly expanding customer base.

Why Novibet

At Novibet, you are empowered to excel, prioritising growth through listening and learning as part of a group of forward-thinkers and doers continuously adapting to new challenges. We are equally committed to fostering a positive, inclusive, and supportive workplace culture that empowers every individual to thrive.

Join us, and you will be part of a team of over 1,200 people worldwide that values collaboration, innovation, and personal growth.

What we are looking for 

We are looking for an experienced Marketing Manager with strong expertise in ATL media strategy and brand communication sillks, capable of leading ATL campaigns, Media KPIs and PR efforts that strengthen Novibet’s brand presence in Brazil. This person must combine strategic brand thinking with hands-on media planning and execution oversight, ensuring creative consistency, timely deliveries, and measurable impact.

• Lead brand strategy and positioning, ensuring consistency across all external communication.
• Oversee creative development from concept to final assets (video, display, OOH, radio, social).
• Manage ATL media planning & buying, working closely with media agencies and broadcasters.
• Ensure on-time delivery of all media and sponsorship assets according to contracts and campaign timelines.
• Oversee PR & Communications, including press opportunities, influencer relations, and reputation management.
• Coordinate 360° integrated campaigns with CRM, Product Marketing, and Performance teams.
• Manage brand activations and visibility across sports sponsorships and local events.
• Track brand KPIs (GRP, reach, SOV, awareness, engagement, traffic uplift).
• Own budget allocation and media efficiency, ensuring ROI across ATL, creative, and sponsorship investments.
• Guarantee adherence to advertising regulations and responsible gaming requirements.
• Work closely with Data & Analytics on brand tracking and post-campaign effectiveness reports.

 What you bring

• 3-5 years of experience in Marketing Communications, Media Planning, or Brand Management within advertising, entertainment, sports, or tech/app-based industries.

• Proven experience managing ATL media campaigns — TV, OOH, radio and content marketing
• Solid background in media planning and buying, including working directly with media agencies and large broadcasters.
• Experience leading annual media planning cycles, defining reach/frequency goals, and optimizing channel mix for efficiency and impact.
• Deep understanding of creative production workflows — briefing, approvals, and managing agencies or internal design teams.
• Familiar with PR, influencer marketing, and communications strategies to support campaign visibility.
• Experience with sponsorship activation and delivery management, ensuring contractual and branding requirements are met.
• Previous exposure to data-driven campaign evaluation and post-campaign media reporting (e.g., GRP, SOV, ROI, brand lift).
• Fluency in English is required (essential for day-to-day written and verbal communication).

What we offer

We truly value our people at Novibet! Within our vibrant, dynamic, and fast-paced environment, we encourage everyone to reach their full potential while enjoying every step of the journey. Here’s how we make that happen:

• 💰Competitive Compensation: Attractive salary and bonus scheme
• 🧑‍⚕️Insurances: Dental, medical and life insurance package
• 🚀Career Growth: Focused career development, performance management, and training opportunities
• 🚗Transportation: Coverage of public transportation expenses
• 🥗Nutrition: Meal Vouchers
• 🌍Inclusive Environment: A welcoming, international, and multicultural team
• 🎉Engaging Activities: Exciting events, sports, and team-building activities

At Novibet we value diversity and are committed to an inclusive and equitable workplace. All decisions regarding recruitment, hiring, promotion, compensation, employee training and development, and all other terms and conditions of employment, are made without regard to race, religious beliefs, color, gender identity, sexual orientation, marital status, disability or chronic disease, age, ancestry or place of origin.