About the role
Our client is a private financial services firm providing fast, flexible financing solutions to small businesses across the United States. The marketing function plays a critical role in reinforcing these values through clear positioning, consistent messaging, and thoughtful execution across all touchpoints.
The client is hiring a Marketing and Communications Manager to lead marketing strategy and manage the execution of all marketing initiatives across the organization. This is a high-ownership, individual contributor role with full accountability for marketing strategy, brand execution, campaigns, website initiatives, vendor relationships, and internal communications. This role functions as the central driver of marketing efforts and serves as the primary marketing partner to leadership.
You will be responsible for setting priorities, developing marketing plans, managing timelines, and ensuring initiatives move from concept to execution with minimal oversight.
Key Responsibilities
Marketing Strategy and Initiative Management
Develop and execute marketing strategies that support brand awareness, business development, and long-term growth
Translate business objectives into clear marketing initiatives, campaigns, and deliverables
Own the planning, timelines, execution, and evaluation of marketing initiatives across channels
Partner closely with leadership to align marketing priorities with firm goals
Brand, Messaging, and Campaigns
Maintain brand voice, positioning, and messaging across all channels
Plan and execute integrated marketing campaigns supporting awareness and business development
Oversee creation of marketing materials including digital content, email campaigns, sales collateral, and brand touchpoints
Ensure communications meet compliance and quality standards in a regulated environment
Website and Digital Marketing
Own website strategy, content, and ongoing optimization
Lead redesigns, updates, and performance improvements in partnership with external vendors
Ensure digital presence clearly reflects products, positioning, and a client-first approach
Vendor and Partner Management
Source, manage, and coordinate marketing vendors and agencies
Own vendor communication, timelines, deliverables, and quality control
Act as the primary marketing contact for external partners
Internal Communications and Culture
Lead internal communications, announcements, and events
Partner with leadership to support culture, alignment, and engagement
Requirements
5+ years of marketing experience with increasing responsibility
Experience developing marketing strategies and managing initiatives end to end
Background in financial services, fintech, lending, investment, or a related regulated industry
Experience working directly with vendors, agencies, and external partners
Strong written and verbal communication skills
High attention to detail with strong organizational and project management skills
Ability to work independently and influence stakeholders
Bachelor’s degree in Marketing, Communications, Business, Finance, or a related field