Marketing & Business Operations Analyst

About BestEx Research
BestEx Research is an award-winning financial technology and research firm specializing in building sophisticated execution algorithms and transaction cost modeling tools servicing multiple asset classes. The firm provides its services to performance-demanding hedge funds, CTAs, asset managers, and banks through a traditional electronic broker and in a broker-neutral Software as a Service (SaaS) model.

BestEx Research’s mission is to become the leader in automation and measurement of execution across asset classes globally and significantly reduce transaction costs for our clients.
Its cloud-based platform, Algo Management System (AMS), is the first end-to-end algorithmic trading solution for equities, futures, and foreign exchange that delivers an entire ecosystem around execution algorithms, including transaction cost analysis (TCA), an algo customization tool called Strategy Studio, a trading dashboard, and pre-trade analytics in a single platform. The platform is currently live for US equity and global futures trading.

BestEx Research is challenging the status quo of stale, black-box solutions from execution providers in a $100 billion industry and offering next-generation execution algorithms that combine performance improvement with transparency and customization. BestEx Research uses leading-edge technology to support its low-latency, highly scalable research, and trading systems with its back end in C++, research libraries in C++/Python and R, and web-based technologies for delivering its front-end platforms.
Visit bestexresearch.com for more information about our mission, products, research, and services.

What you will do
As a Business & Marketing Operations Analyst, you will support the execution and measurement of marketing and business operations activities at a growing firm. This role will work closely with marketing and sales teams to manage and maintain data within HubSpot, including contact records, pipelines, dashboards, and performance reporting, ensuring accuracy across contact lifecycles and campaigns. You will support the execution and tracking of marketing campaigns, including email programs and social media operations, and contribute to campaign measurement, reporting, and operational follow-ups. You will translate performance data into clear, actionable insights for internal stakeholders.

In this role, you will help standardize and improve marketing and reporting workflows, identifying opportunities to automate repetitive processes using available tools and AI-enabled solutions. You will also support website and digital marketing operations, including content updates, basic SEO tracking, and website performance analysis using Google Analytics. Beyond day-to-day execution, you will work closely with marketing and sales teams to improve operational discipline, reporting consistency, and data-driven decision-making.

Requirements

Who we are looking for
A person who is a good fit for this role is organized, comfortable working with data and systems, and able to collaborate with marketing and sales teams in a B2B environment. This person should have strong written and verbal communication skills and be able to work effectively with internal stakeholders and external vendors when needed. Attention to detail and the ability to manage multiple priorities are essential.

This person is willing to take initiative to investigate issues, maintain operational discipline, and improve existing processes. The learning curve will be meaningful, and the individual in this role will have a direct impact on how marketing and business operations are executed and measured as the firm continues to grow.

Education

• MBA or PGDBM in Marketing
• Undergraduate degree in Finance, Economics, or a related quantitative field

Experience & Background

•  Minimum of three years of relevant experience in marketing operations, business operations, or a similar analytical role
•  Prior experience working closely with marketing and sales teams in a B2B environment is preferred

CRM & Revenue Operations (HubSpot)

•  Hands-on experience with HubSpot, including sales database management and contact lifecycle maintenance
•  Ability to build, maintain, and interpret dashboards and KPI reports for marketing and sales performance
•  Ensure data accuracy, consistency, and reporting integrity across pipelines and campaigns

Marketing Operations

•  Support execution and performance tracking of email marketing campaigns
•  Manage social media operations, including scheduling, coordination, and basic performance analytics
•  Assist in campaign development, measurement, reporting, and operational follow-ups

Process Automation & AI Enablement

•  Identify opportunities to automate repetitive marketing and reporting workflows
•  Experience using AI and automation tools to improve efficiency in campaign execution, reporting, and internal processes
•  Work with stakeholders to document, standardize, and improve operational workflows

Website & Digital Marketing Support

•  Support website content updates and ongoing maintenance
•  Experience with Webflow is a strong plus
•  Working knowledge of SEO fundamentals, including on-page basics and keyword tracking
•  Experience with Google Analytics for website traffic and performance analysis

General Skills

•  Strong communication skills
•  High attention to detail and comfort working with data, systems, and dashboards
•  Ability to translate operational data into clear, actionable insights
•  Organized and able to manage multiple projects concurrently
•  Deep understanding of marketing, including social media and related analytics
•  Ability to write clear, concise communications and develop persuasive arguments with brevity
•  Comfort with technical writing, grammar, and attention to detail
•  Ability to support light design work, including document formatting and basic social media graphics
•  Comfort using, or ability to learn, marketing tools such as HubSpot, Microsoft Excel, and social media analytics platforms
•  Experience in the fintech industry is preferred, an interest in fintech is required

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