PURPOSE OF POSITION
Supporting the Marketing and Communications Manager, you’ll be at the heart of driving marketing
campaigns for a product or service. An important cog in the marketing wheel, you'll be expected to be
involved at all levels, including drafting press releases, event planning, creating product/services collateral,
generating online campaigns and more.
This job is full of variety and will require the ability to effectively manage a multitude of tasks. A marketing
assistant's regular to do list includes:
II. GENERAL FUNCTIONS/SPECIFIC RESPONSIBILITIES
1. Event planning – Regional and National Trade Shows
2. Creating lead fulfillment collateral
3. Executing lead fulfillment
4. Writing press releases
5. Assisting with budget control and processing invoices
6. Coordinating collateral publications (electronic and print)
7. Fulfilling collateral requests from sales staff
8. Conducting market research
9. Writing online content
10. Assessing the results of a marketing campaign
Duties performed occasionally
11. Photography of products/events/scenarios
12. Assisting the manager in writing reports and analysing data
13. Office administrative duties
14. Arranging promotional events
III. REQUIREMENTS FOR POSITION
Successful marketing assistants have plenty of energy and initiative and are driven, ambitious and bursting
with ideas. It will also play in your favour if you have the following skill sets:
 Good organizational skills
 Excellent written and verbal communication
 Are a strong team player
 Can work under pressure to tight deadlines
4 year degree in marketing, business or related
2 years experience in similar role minimum

Marketing Assistant