Marketing Assistant Manager (E-commerce, Bilingual Chinese Required)

E-commerce & D2C Channel Development
• Lead the setup and growth of Synear’s D2C and e-commerce channels, including storefront creation, product listings, and optimization.
• Manage day-to-day e-commerce operations, including pricing, promotions, and inventory coordination.
• Analyze sales performance, conversion rates, and customer behavior to drive revenue growth.
• Support cost estimation and margin analysis, including product pricing, shipping costs, and platform fees.
• Collaborate with internal teams to establish in-house logistics workflows, including order fulfillment, warehousing, and shipping processes.

Marketing Strategy & Execution
• Assist in developing and executing integrated marketing plans across digital, e-commerce, events, and in-store channels.
• Support traffic generation strategies for D2C channels (paid ads, social media, influencer collaborations, etc.).
• Oversee event planning and execution for trade shows, roadshows, and promotional activations.
• Supervise and support junior marketing staff or interns as needed.

Customer Engagement & Sales Support
• Partner with Sales to support key account promotions and omnichannel campaigns.
• Monitor customer feedback, reviews, and engagement metrics to improve product positioning and user experience.

Operational Coordination
• Coordinate logistics for marketing and e-commerce activities, including product shipments, inventory, and vendor management.
• Work closely with internal teams or vendors to ensure smooth warehousing, fulfillment, and delivery.
• Maintain marketing budgets, e-commerce cost tracking, and campaign performance reports.

• Bachelor's degree in Business, Marketing preferred
• Strong communication skills, Bilingual in English and Mandarin required
• At least 5 year of E-commerce experience, food industry preferred
• Hands-on experience with D2C or e-commerce operations, preferably building or managing online stores.
• Strong understanding of e-commerce sales, pricing strategy, and cost structure (COGS, shipping, platform fees, margins).
• Familiarity with logistics, warehousing, and fulfillment processes.
• Experience with platforms such as Shopify, instacart, or similar is preferred.
• Detail-oriented with strong analytical and problem-solving skills.
• Ability and willingness to travel throughout assigned sales territory domestically and/or internationally as needed
• Valid driver's license and clean driving record
• Proficient in Google Apps, MS Office Suite, etc.

• Pay range: $100,000 - $120,000/ year, plus up to 20% performance bonus
• Onsite 5 days a week, Monday - Friday
• Office: Chatsworth, CA 91311