Marketing and Social Media Associate

AI overview

Strengthen myAgro's visibility by creating engaging video and social media content that resonates with farmers, partners, and the agricultural community across West Africa.

Position:  Marketing and Social Media Associate

Location: Thies, Senegal

Reports to: Country Director, Senegal

 

Title: Marketing and Social Media Associate

Location: Thies, Senegal

Reports to: Country Director, Senegal

 

About myAgro:

myAgro is a non-profit agritech social enterprise based in West Africa. We have developed a mobile savings model that allows farmers to invest their own funds in high-quality seed, fertilizer, and agricultural training to increase their harvest and income by 50-100%. Our North Star is to support 1 million farmers - providing them the tools they need to prosper. Our organization has received recognition and support from Skoll Foundation, Echoing Green, World Bank, and The Audacious Project from TED. Learn more from our founder and CEO here.

 

About the Role:

The Marketing and Social Media Associate will play a key role in strengthening myAgro's visibility and awareness as we prepare for our 2027 strategy. Reporting directly to the Country Director, this role is responsible for creating, editing, and publishing engaging video and social media content that reaches and resonates with farmers, partners, and the broader agricultural development community across West Africa. The Marketing Social Media Associate will be myAgro's primary voice on social platforms, driving outreach and brand awareness through compelling storytelling and digital content.

 

You Will:

  • Create, film, and edit high-quality video content for TikTok, Facebook, and other social media platforms, with a focus on reaching farmers and rural communities.
  • Develop and manage a consistent social media content calendar across all platforms.
  • Visit the field regularly to capture authentic stories, footage, and testimonials from farmers and staff.
  • Monitor social media performance and engagement metrics, and adjust content strategy accordingly.
  • Stay current on social media trends, platform algorithm changes, and best practices relevant to myAgro's audience.
  • Collaborate with country teams to ensure content is culturally relevant, locally resonant, and multilingual where needed.
  • Support broader communications, branding, and marketing campaigns, including product launches, seasonal campaigns, and organizational announcements.

 

You Have:

  • A bachelor's degree in communications, marketing, digital media, journalism, or a related field.
  • Minimum of two years of experience in social media content creation, marketing, video production, or a related role.
  • Demonstrated experience creating and editing short-form video content (TikTok, Facebook Reels, YouTube Shorts, or similar).
  • Strong video editing skills using tools such as CapCut, Adobe Premiere, or similar platforms.
  • A strong eye for visual storytelling and creativity.
  • Comfort working in rural or field environments and engaging with farming communities.
  • Familiarity with social media analytics and performance tracking.
  • West Africa regional experience preferred.
  • Fluency in French required. English and Wolof a plus!

 

Our Benefits:

  • Health insurance
  • Approximately 4 weeks of paid time off each year
  • Retirement plan contributions / match
  • Professional development and laptop stipends
  • The opportunity to make a difference for farmers every day!

 

Application Process and Deadline

To apply, submit an application on our website. Include a cover letter (motivation letter) and a resume or CV. Please submit your application and documents in English. Only shortlisted candidates will be contacted by our team.

There is no fixed deadline as we hire on a rolling basis. If someone else is selected while you are interviewing, we will let you know and consider your application for future positions. The interview process includes the application form, short virtual interviews and typically a short written assignment or a visit to the field or one of our offices.

myAgro provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sexual orientation, marital/parental status, national origin, age, disability, political opinion, social status, veteran status, and genetics. myAgro complies with all applicable federal, provincial and local laws governing nondiscrimination in employment.

Perks & Benefits Extracted with AI

  • Health Insurance: Health insurance
  • Professional development and laptop stipends: Professional development and laptop stipends
  • Paid Time Off: Approximately 4 weeks of paid time off each year
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