Marketing Account Lead

AI overview

Play a pivotal role in executing marketing strategies for energy efficiency programs, directly impacting residential clients through integrated campaigns and stakeholder collaboration.

Resource Innovations is seeking an experienced Marketing Account Lead to join our growing Marketing team in Chicago, supporting Residential Energy Efficiency programs in the Midwest. This role is equivalent to a Senior Account Executive in a marketing agency environment and is ideal for someone who brings agency experience, strong client leadership skills, and looking for the opportunity to deliver meaningful, high-quality work that makes a real impact. 

As a Marketing Account Lead, you’ll support Energy Efficiency utility programs, gaining hands-on experience in large residential energy efficiency efforts. You will serve as the day-to-day marketing lead for assigned utility programs, managing integrated marketing initiatives from planning through execution. You will work closely with utility clients, internal creative and digital partners, program teams, engineers and external stakeholders to ensure marketing efforts are strategic, well-coordinated, and delivered on time and on budget. 

Eligible candidates must be able to work independently while managing multiple accounts and projects simultaneously. Success in this role requires strong client management skills, attention to detail, organization and proactiveness. You’ll play a key role in planning and managing campaigns and events that drive awareness of and participation in energy efficiency programs - helping households and communities lower energy costs, improve comfort, and access smarter energy solutions.  The successful candidate will have a minimum of 5 years marketing experience. Agency experience is preferred.  

As Resource Innovations continues to build and evolve an internal agency model, this is an exciting opportunity to help shape how marketing supports large-scale, purpose-driven programs that directly impact customers and communities. It is an excellent opportunity for our employees interested in advancing their careers and in helping to influence our growth. 

Resource Innovations (RI) is a women-led energy transformation firm focused on impact. Building on our expertise in energy efficiency, we're constantly expanding our portfolio of clean energy solutions to guide utilities through increasingly complex, connected challenges. Load flexibility. Electrification. Carbon reduction. With every step, we're leading the charge to power change.

  • Client & Account Leadership
    • Serve as the primary day-to-day marketing lead for assigned Residential utility programs, acting as a trusted partner to internal program teams and client stakeholders
    • Lead status meetings, working sessions, and check-ins, ensuring clear communication, alignment, and follow-through 
  • Strategic Thinking & Insights
    • Develop a strong understanding of Residential energy efficiency programs, customer segments, and utility objectives
    • Bring insights and recommendations to the team by connecting data, customer behavior, and program performance to marketing decisions 
  • Integrated Marketing Execution
    • Plan and manage integrated marketing initiatives across channels such as email, digital media, content, events, outreach materials, and customer communications
    • Translate program goals and client needs into clear briefs, timelines, and actionable direction for internal teams 
  • Project & Workflow Management
    • Manage scopes of work, timelines, budgets, and deliverables using project management tools
    • Track milestones and dependencies, proactively identifying risks and resolving issues to keep work on track 
  • Production of Marketing Materials
    • Coordinate the development and production of marketing materials in collaboration with creative, digital , program and engineering teams
    • Monitor the status and quality of deliverables to ensure work is on strategy and meets program requirements
  • Data, Reporting & Measurement
    • Assist in compiling and analyzing campaign and event data, preparing reports and summaries to track effectiveness and inform optimization
    • Help synthesize results into clear takeaways and recommendations for internal teams and clients 
  • Event Planning & Support
    • Lead or support planning and execution of events such as webinars, presentations, community events, and meetings, including logistics and on-site or virtual support 
  • Collaboration & Team Development
    • Work closely with cross-functional teams to support cohesive, well-executed and measurable marketing efforts
    • Mentor and support junior team members, contributing to team growth and knowledge-sharing 
  • Other duties as assigned

Requirements

  • Must be located in the greater Chicagoland, IL area or willing to relocate within 30 days of acceptance.
  • Bachelor’s degree (BBA, BA, or BS) in Marketing, Business, Communications, Digital Media, Digital Marketing or a related field/equivalent experience required 
  • Minimum 5 years of professional experience in marketing, communications, project management, client management, or related fields
  • Agency experience strongly preferred, particularly in a Senior Account Executive or similar role
  • Basic proficiency in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook/Teams, SharePoint/OneDrive)
  • Ability to quickly learn and utilize new tools and technologies, including project management, email marketing platforms, and analytics platforms (experience with Wrike, Campaign Monitor, Google Analytics or similar systems) is a plus
  • Experience leading client meetings and providing status reports 

Benefits

About Resource Innovations

Resource Innovations (RI) is a women-led energy transformation firm focused on impact. Building on our expertise in energy efficiency, we’re constantly expanding our portfolio of clean energy solutions to guide utilities through increasingly complex, connected challenges. Load flexibility. Electrification. Carbon reduction. With every step, we’re leading the charge to power change.

Resource Innovations is an Equal Opportunity Employer, committed to ensuring equal employment opportunities for all job applicants and employees without regard to race, color, religion, national origin, gender, age, disability, marital status, genetics, protected veteran status, sexual orientation, or any other protected status. In addition to federal law requirements, Resource Innovations complies with applicable state and local laws governing non-discrimination in employment in every location in which the company does work.

Compensation & Benefits

Resource Innovations offers competitive salaries based on a candidate's skills, experience and qualifications for the position.  The compensation range for the base salary for this position is $70-$85k.  In addition to base pay, employees are eligible for a discretionary annual bonus.  The stated salary represents the expected compensation for this position.  Final compensation will be determined based on factors such as the candidate's experience, education and location. 

We also offer a comprehensive benefits package that includes three weeks of paid vacation per year; paid holidays; a 401(k)-retirement plan with employer matching; health, dental and vision insurance; and other supplemental benefits. 

Employment with Resource Innovations is contingent upon the successful completion of a comprehensive background check and reference check. If applicable to the position, a pre-employment drug screen may also be required.

The above job description and job requirements are not intended to be all inclusive. Resource Innovations retains the right to make changes or adjustments to job descriptions and/or job requirements at any time without notice.

Perks & Benefits Extracted with AI

  • Health Insurance: health, dental and vision insurance
  • 401(k) match: 401(k)-retirement plan with employer matching
  • Paid Time Off: includes three weeks of paid vacation per year

Resource Innovations, now combined with Nexant, is a substantially woman-owned, woman-led energy consulting firm dedicated to creating equal access to clean resources through diverse partnerships. The company's deep roots and broad expertise in resource efficiency, policy development, coalition and partnership building, and market-based technology support enable the delivery of high-performing clean energy solutions. Nexant brings over 20 years of industry experience in demand-side management, grid management, and renewables, as well as a comprehensive suite of software designed to support these initiatives.

View all jobs
Salary
$70,000 – $85,000 per year
Report this job
Apply for this job