Market Analyst

AI overview

Shape market credibility and thought leadership for Traze, delivering actionable insights and creating engaging content that enhances client education and support for financial traders across Africa.

Traze is a subsidiary brand of Zeal Group, a globally recognized and award-winning FinTech organization offering cutting-edge financial services. Since Zeal's establishment in 2017, we have expanded rapidly, now boasting a team of 700+ professionals worldwide.

With presence across Europe, Asia, North and South Africa, the Middle East, South America, and a Technology Hub in Cyprus, we are committed to driving innovation and excellence in the industry.

At Traze, we embody Zeal's passion for growth, technology, and collaboration. We are a product- and people-focused brand, dedicated to pushing boundaries and delivering exceptional solutions. Join us as we shape the future of FinTech!

About The Role:
The Traze Market Analyst plays a critical role in shaping Traze’s market credibility, thought leadership, and educational presence across Africa.

This role sits within the Marketing function and is responsible for translating global and regional market movements into clear, actionable insights for clients, prospects, and partners. The Market Analyst supports brand trust, client education, and engagement by delivering timely market commentary across digital channels, webinars, media, and events.

This is a high-visibility role that bridges market intelligence, content creation, and brand representation. You will work closely with Marketing, Sales, Content, Leadership and key clients to ensure Traze is seen as a knowledgeable, ethical, and client-centric trading platform.

The role is ideal for a confident, articulate market professional who enjoys being front-facing, values education over hype, and can communicate complex market dynamics in a clear and responsible way.

Key Responsibilities

  • Market Analysis & Insight Creation: Monitor global and regional financial markets, including FX, commodities, indices, and macroeconomic events. Produce weekly market commentary, outlooks, and insights relevant to African traders.
  • Content & Thought Leadership: Create market-driven content for use across Traze’s owned platforms, including:

o   Daily and weekly market updates

o   Short-form insights for social media

o   Educational articles and explainers

o   Webinar and seminar content

o   All content should support Traze’s ethical trading and education-first positioning.

  • Media, Webinars & Brand Representation: Represent Traze as a market voice across webinars, live sessions, podcasts, media appearances, and events. Support marketing campaigns with credible market perspectives and timely commentary.
  • Sales & Client Enablement: Provide market insights and narratives to support Sales, IBs, and client-facing teams. Assist with presentations, client sessions, and educational initiatives where market context adds value.
  • Collaboration with Marketing & Creative: Work closely with the Marketing, Creative, and Social teams to ensure market insights are translated into engaging, compliant, and on-brand content across platforms.
  • Market Intelligence & Feedback Loop: Track market sentiment, competitor positioning, and client behaviour. Feed insights back into Marketing and Leadership to inform campaigns, messaging, and strategic decisions.
  • Ethical & Compliant Communication: Ensure all commentary and content adheres to regulatory requirements and Traze’s commitment to responsible, ethical trading communication.

Key KPIs

  • Consistency and quality of market insights delivered
  • Engagement performance of market-led content (views, attendance, interaction)
  • Webinar and event participation driven by market commentary
  • Contribution of market insights to campaign performance and client engagement
  • Internal stakeholder satisfaction (Marketing, Sales, Leadership)
  • Client Sentiment & Trust score
  • Timeliness and relevance of market analysis around key events

Requirements

  • 5+ years’ experience in market analysis, trading, financial commentary, or a related field
  • Strong understanding of financial markets (FX, commodities, indices, macroeconomics)
  • Proven ability to communicate market insights clearly to both expert & non-expert audiences
  • Comfortable presenting live (webinars, videos, events, media)
  • Strong written communication skills with experience producing market-related content
  • Professional interpersonal skills, embodying company values, acting as a key neutral stakeholder for clients and IB’s
  • High level of integrity and commitment to responsible market communication
  • Ability to collaborate closely with marketing and creative teams,
  • Disciplined and timely delivery of daily & weekly requirements
  • Confident, professional presence aligned to a premium brand
  • Experience within fintech, trading platforms, brokers, or financial services preferred

Zeal Group is an award-winning FinTech organisation offering a variety of products. Founded in 2017, we have grown to a team of 700+ employees across the globe 🌎 Headquartered in London, UK, our offices and presence are spread across Europe, Asia, North & South Africa, Middle East and South America, with our Technology hub located in Cyprus and our Global Customer Service Hub located in Kuala Lumpur, Malaysia 🚀 We are a product and people focused company who are passionate about growth, innovative technology, and collaboration 🙌🏼

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