Support the entire analytics team’s initiatives by developing advanced marketing measurement techniques and collaborative relationships across departments to optimize marketing performance.
Master and be responsible for analyzing marketing responsiveness and business performance.
Build industry leading models to better understand the impact of our marketing investments and strategy.
Find the “story” in the data and communicate insights and opportunities with executives and other internal teams.
Perform ongoing ad-hoc analyses to evaluate the efficiency of our marketing spend, build reporting infrastructure, and assist in making budgeting recommendations to optimize growth.
Integrate captured event data with other customer data sources, such as surveys, ad publishers, and app store data.
Support reporting and business intelligence needs of the entire Marketing team.
5+ years of relevant experience in analytics or data science.
Experience building Marketing Mix Models (MMM) and other marketing measurement techniques
Ability to think objectively and interpret meaningful themes from quantitative and qualitative data
Ability to build constructive and effective relationships with a broad and diverse group of business partners
Ability to execute complex analytics projects where you have to determine salient questions in a complex ecosystem and present action-oriented conclusions
Proficiency with SQL required
Strong coding capabilities, preferably in Python.
Familiarity with BI concepts and tools, including data pipeline orchestration and dashboard creation
Knowledge of statistics, specifically experimental design and analysis
Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents).
Familiarity with common marketing KPIs, metrics, and growth experiments
Education Stipend
Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
Health Insurance
Medical, mental health, and wellness benefits to support your overall health and well-being
Company gatherings and events
We host fun happy hours and company events where our employees get to know each other and build a sense of connection and belonging!
Paid Parental Leave
20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts
Paid Time Off
Generous PTO and 14 paid holidays so you can unplug
Match Group builds a diverse portfolio of dating apps, including industry leaders like Tinder, Hinge, and OkCupid, focused on fostering meaningful human connections. With a user base spanning the globe, Match Group delivers innovative technology solutions tailored to help people find love and build relationships in a safe and supportive environment. Their unique approach combines cutting-edge technology with a deep understanding of human interactions, making them a key player in the online dating space.
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