Manager – Customer Experience Journey & Innovation
TLDR
Own the evolution of customer experience by leading innovative initiatives and crafting end-to-end customer journeys for new products and services.
As the Customer Experience Manager – Journey & Innovation, you will own the evolution of our customer experience, not only fixing what is broken, but designing and delivering the future experience that drives customer loyalty, retention, & long‑term value.
Working in close partnership with the Customer Insights Manager, you will translate insight into delivered change, lead customer‑led innovation, and own the end‑to‑end customer journeys for new products, services, and propositions from the earliest stages of design through to launch and in‑life optimisation.
This role is accountable for ensuring CX is a growth lever, not just a quality function
Job Responsibilities:
Customer Experience Transformation & Innovation
Lead customer‑led innovation initiatives that reimagine how customers experience our products and services.
Challenge existing experience models and identify opportunities to fundamentally improve, not just optimise, the customer journey.
Design future‑state experiences that balance customer simplicity, scalability, regulatory requirements, and commercial impact.
Run pilots and experiments to test new CX concepts and scale what works.
Ownership of New Product & Service Journeys
Own the end‑to‑end customer journey design for all new products, services, and propositions.
Ensure customer experience is embedded from day one, not retrofitted post‑launch.
Partner with Product, Digital, Operations, Marketing, Compliance, and Partners to shape: customer journeys, communications, service models, support experiences
Act as the customer authority in launch and go‑to‑market decisions.
Cross-Functional Partnership & Continuous Customer Improvements
Translate customer insight and RCA outputs into clear improvement and transformation initiatives.
Own delivery of priority CX changes, working cross‑functionally to ensure execution, through our Customer Improvement Plan
Proactively challenge delivery plans where customer or loyalty impact is at risk.
Loyalty, Retention & Commercial Value
Explicitly connect CX initiatives to customer loyalty, retention, and lifetime value.
Design experiences that encourage renewal, engagement, trust, and advocacy.
Partner with teams to understand the value impact of CX changes.
Help position CX as a driver of sustainable commercial performance, not just satisfaction metrics
Bachelor's degree in a related field is required.
Proven experience leading CX change, journey transformation, or CX innovation in a complex organisation.
Track record of owning or shaping end‑to‑end journeys, including for new products, services, or propositions.
Experience turning customer insight into delivered improvements, not just recommendations or frameworks.
Comfortable working across multiple functions to land change.
Experience operating in regulated, operational, or service‑heavy environments is desirable.
Demonstrated ability to balance customer needs, operational feasibility, and commercial outcomes.
CX Change & Innovation: Ability to re‑imagine customer experiences and lead step‑change improvements.
Journey Design: Strong capability in customer journey design, optimisation, and service design across touchpoints.
Insight‑to‑Action Translation: Able to take insight and translate them into clear, prioritised initiatives.
Commercial Mindset: Strong understanding of how CX drives loyalty, retention, trust, and long‑term value.
Stakeholder Influence: Confident influencing and challenging senior stakeholders without formal authority.
We work in a hybrid model: 3 days in the office, 2 days from home.
All your information will be kept confidential according to EEO guidelines.
The Team: http://www.squaretrade.com/leadership
SquareTrade is an Equal Opportunity Employer
SquareTrade, operating as Allstate Protection Plans, provides industry-leading protection plans for consumer electronics and appliances, catering to millions seeking reliable service. With a mission to transform the device protection market, they focus on customer-centric solutions, transparent policies, and innovative service delivery, setting themselves apart in an often frustrating industry.
- Founded
- Founded 1999
- Employees
- 500+ employees
- Industry
- Household Durables
- Total raised
- $250M raised