Manager, ABM & Field Marketing

AI overview

Lead account-based marketing initiatives to enhance pipeline generation, using advanced ABM strategies and collaboration with sales and marketing teams to optimize campaigns.

ABOUT BEAMERY

Beamery’s mission is to create equal access to work, skills, and careers. We are a leading transformational AI platform in the HR technology industry, enabling enterprise companies to create better and fairer talent decisions – by accelerating their recruiting processes, unlocking successful internal mobility opportunities, enabling smarter upskilling initiatives, and facilitating agile workforce planning. We are helping our clients hire and redeploy over a million people annually.

Our product is used by Fortune 2000 organizations globally and enables users across 100+ countries to make smarter talent decisions and close skills gaps. Read more about our work here

What’s ahead — and why it’s an exciting time to join the team: 

Deepening our native integrations with SAP, Workday, Microsoft, and LinkedIn to seamlessly embed our skills intelligence into the platforms where critical workforce decisions are made.

Embedding our agentic AI to help customers plan smarter for the future—powering workforce strategies, internal mobility, and skills forecasting.

✨  Advancing our use of proprietary LLMs and knowledge graph technology to help organizations unlock broader talent pools, make fairer decisions, and expand access to opportunity at scale.

But it’s not all about creating high-quality products, we also very much value the company culture we have worked hard to create; built on trust, empathy & honesty ensuring our workforce is able to bring their full selves to work.

WHAT YOU'LL BE DOING AT BEAMERY

🚀 Execute account-based programs for target verticals to drive pipeline across all demand generation channels (outbound emails, ads, gifting, virtual/physical events, etc.)

🚀 Launch and manage ads within the ABM platform and social channels for specific sales accounts (1:Few and 1:1) to drive net-new pipeline and accelerate existing opportunities

🚀 Build content hubs tailored to specific verticals, personas, and accounts

🚀 Use ABM platforms to gather intent data that informs campaigns and helps sales/partners prioritise outreach

🚀 Develop nurture programs for key accounts and consistently engage them with intentional messaging in partnership with Enterprise sellers and BDRs

🚀 Align with marketing and sales to ensure ABM campaigns match current priorities, messaging, and goals

🚀 Analyse and report on the full impact of ABM campaigns, including meetings booked, pipeline influenced, and revenue generated

🚀 Continuously measure, improve, and optimise ABM programs using industry best practices

🚀 Communicate regularly with sales, marketing, and customer teams to share visibility on planned and active initiatives

WHO WE'RE LOOKING FOR

🚀 2–3 years of ABM experience within a B2B organisation
🚀 Experience working cross-functionally with Sales, BD, Field Marketing, Digital, and Demand Gen
🚀 Strong Salesforce, Marketo, and LinkedIn Campaign Manager experience
🚀 Excellent verbal and written communication skills across internal and external teams
🚀 Strong problem-solving, analytical, and research skills
🚀 Experience in the ecommerce ecosystem is a plus
🚀 Willingness to travel and attend field events when needed

Beamery is for Everybody. Diversity and open expression are fundamental to us. We acknowledge the challenges in our industry and strive to develop an inclusive culture where everybody can contribute. We are dedicated to creating an inclusive environment for everyone, regardless of ethnicity, religion, color, sexual orientation, gender identity, race, national origin, age, disability status, or caregiver status. If, for whatever reason, you need us to make reasonable adjustments and adaptations to our recruitment process, please email [email protected]

Visit our Diversity, Equality and Inclusion page to learn more about progress and commitments.

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