This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Digital Marketing Manager - REMOTE. In this role, you will significantly elevate the organization's digital presence, drive brand awareness, and lead demand generation efforts. You will oversee multi-channel digital campaigns, enhance performance optimization, and manage digital platforms and vendors. This position plays a crucial part in establishing the company as a leader in workforce development, providing a unique opportunity to shape and implement digital strategies in collaboration with a dedicated team. You will also be responsible for aligning marketing efforts with organizational goals while exploring new opportunities in the digital landscape.
Accountabilities
Lead the digital marketing strategy across web, SEO, paid media, email, and social to increase brand visibility and generate qualified leads.
Develop and execute integrated digital campaigns supporting both awareness and lead-generation goals.
Oversee digital advertising initiatives including Google Ads, LinkedIn, and programmatic platforms, optimizing spend and performance.
Own and improve marketing automation workflows using HubSpot; develop lead nurturing strategies that align with the buyer journey.
Track and report campaign KPIs and web analytics using Google Analytics 4 (GA4), HubSpot, and Salesforce, drawing insights and making data-driven decisions.
Collaborate cross-functionally with internal teams, creative partners, and vendors to ensure consistent branding and impactful messaging.
Stay on top of digital trends and implement innovations to enhance campaign performance, UX, and engagement.
Requirements
Bachelor's degree in Marketing, Digital Media, Communications or a related field.
4-6 years of experience in digital marketing, with a proven track record of managing integrated digital campaigns and generating leads.
Expertise in SEO/SEM, paid digital media, and web strategy.
Proficiency in marketing platforms including HubSpot, Google Ads, GA4, Salesforce, and CMS tools such as WordPress.
Experience managing digital agencies, freelancers, and/or vendors.
Strong project management skills with experience using tools like Trello, Jira, Smartsheet.
Excellent analytical, problem solving, communication, and leadership skills.
Deep understanding of the buyer’s journey and how to engage audiences at each stage.
Commitment to continuous learning and improvement in a fast-moving digital environment.
Benefits
Competitive salary ranging from $120k to $145k.
Flexible working hours.
Opportunities for professional development and continuous learning.
Collaborative and inclusive work environment.
Remote work options with occasional travel as needed.
Why Apply Through Jobgether?
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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