Lead Ads Product Marketing Manager, Programmatic Supply & Inventory

This role leads the long-term go-to-market strategy for our programmatic supply and inventory portfolio at Pinterest. As a senior individual contributor, you will operate independently, make strategic decisions, and guide cross-functional teams across product, revenue, partnerships, and operations. You will shape portfolio positioning, influence roadmap direction, and drive company-wide impact.

What you’ll do:

• Own the portfolio-level GTM strategy for supply and inventory across formats and deal types.
• Define durable positioning, messaging, and narrative frameworks aligned to company objectives.
• Independently lead complex, multi-quarter GTM initiatives from strategy through execution.
• Influence product roadmap, packaging, and investment decisions through market and customer insights.
• Develop commercial strategy, sales motions, and best-in-class enablement.
• Act as a trusted strategic advisor to Product, Sales, Partnerships, Operations, and Marketing.
• Mentor and elevate other PMMs through strategic guidance (without formal management).
• Ensure GTM plans align with operational realities, inventory quality, and compliance requirements.
• Represent the company externally through customers, industry events, and thought leadership.
• Apply an AI-first approach to problem-solving, research, and analysis, leveraging internal AI and agentic tooling as a default step.

What we’re looking for:

• Bachelor’s degree in Marketing, Business, Communications, or a related field or equivalent experience.
• 8+ years of experience in product marketing, go-to-market, or strategic marketing roles in ad tech or digital media.
• Deep expertise in programmatic supply-side technologies, inventory management, and marketplace dynamics.
• Proven ability to operate independently at a strategic level and drive outcomes in matrixed organizations.
• Strong track record of influencing roadmap, revenue strategy, and cross-functional execution.
• Advanced strategic thinking, executive communication skills, and strong business acumen.
• Experience mentoring peers and shaping organizational standards for GTM excellence.
• Demonstrated expertise in applying AI for data analysis and insight generation (e.g., using AI tooling to simplify and speed up data analysis)
• Strong human judgment and validation skills for AI outputs, ensuring alignment with company policy, security requirements, and maintaining standards

Relocation Statement:

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

In-Office Requirement Statement:

• We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
• This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore can be situated anywhere in the country. 

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