LATAM Marketing Specialist

AI overview

Create and execute localized marketing campaigns across Latin America while developing strategies to grow brand awareness and partnering with Sales for regional events.

We are seeking an experienced LATAM Marketing Specialist with a proven background in RegTech and IDV to join our growing team at Programmers Force. In this role, you will create and execute localized marketing campaigns across Latin America.

Key Responsibilities:

  • Develop marketing strategies to grow brand awareness in LATAM.

  • Localize messaging and collateral for Spanish- and Portuguese-speaking markets.

  • Partner with Sales to execute regional events and webinars.

  • Monitor and report on campaign performance.

Requirements

  • 3–5 years of regional marketing experience in LATAM.

  • Strong understanding of AML/KYC trends in LATAM markets.

  • Fluency in Spanish or Portuguese; English proficiency required.

  • Proven track record in demand generation.
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