Junior Digital Campaign Manager

THE ROLE

We are seeking a proactive and detail-oriented Junior Digital Campaign Manager to support the planning, execution and optimisation of digital marketing campaigns. You will be accountable for delivering data-driven campaigns across various digital platforms to help the Marketing Team and wider business meet strategic objectives and improve overall company performance. Playing a key part in the delivery of the marketing strategy, you will report to the Head of Marketing on a day-to-day basis and will be part of a small Marketing Team but also work in close collaboration with the Sales and Regulatory Teams.

ABOUT US

Food regulations play a critical role in bringing innovative products to market safely. But complying with these regulations is complex, and it’s easy to get wrong.  

That’s where we come in.  

Ashbury is the trusted regulatory partner for retailers and brands globally. We are dedicated to protecting brands and consumers by making global food labelling compliance easier.

Creating trust: To trust a brand, consumers must be able to trust labelling. When our clients choose to work with us, they are trusting us with the reputation and the future of their brands. 

Providing expertise: We are a highly versatile team of food technologists and regulatory experts with a unique blend of manufacturing, retail, enforcement, and commercial experience. Our clients rely on us to know every angle of product and labelling compliance, inside out. 

Through collaboration: Our clients choose to work with us as collaborative partners to help them build successful brands. We work side by side with them to interpret and apply legal guidelines, enabling them to launch innovative products quickly and efficiently. 

OUR SERVICES

Discover: we provide advice, training and consultation services across all aspects of food law, offering clear and practical solutions to product information and labelling.

Launch: we deliver complete product specifications and label information for product launches, ensuring full legal compliance, honesty and accuracy.

Expand: we help our clients move into new, global markets with total compliance confidence, whilst avoiding unnecessary time, cost and enforcement action.

Protect: we partner with our clients to interpret and apply the law and protect their brands and their consumers.

ABOUT YOU

Our Teams are the physical face and representation of our Values to our customers; you are:

Welcoming: friendly, approachable and open to new ideas

Positive: create a positive experience for our people and our clients

Confidence: Act with confidence, from a strong foundation of expertise 

Simplicity: remove complexity and bring clarity 

Requirements

Key Responsibilities

Digital Campaign Creation, Management and Analysis

• Devise, implement, monitor and assess the performance of digital campaigns across various channels, integrating with our Marketing CRM platform where applicable.
• Use tools like Google Analytics and other analytics platforms to gather campaign insights and optimise campaign performance.
• Evaluate key digital marketing metrics to determine campaign success and make recommendations.

Identifying Trends and Campaign Optimisation

• Provide actionable insights based on campaign data to optimise future digital campaign activity.
• Work with the Head of Marketing to suggest A/B tests and targeting refinements based on gathered data.
• Identify trends and highlight opportunities to enhance audience engagement and conversion.

Process and Governance

• Support the implementation and documentation of campaign workflows and marketing processes.
• Ensure compliance with brand guidelines, data protection regulations (GDPR), and internal marketing processes.
• Maintain campaign calendars, briefs, and documentation to support team efficiency and organisation.

Performance Analysis and Reporting

• Assist in compiling regular performance reports for the Head of Marketing and other internal stakeholders.
• Contribute to the preparation of post-campaign reviews and ROI analysis and present findings where required.
• Help track budget spend and measure cost-effectiveness of all digital marketing activities.

Skillset and Experience

• 4/5+ years of experience in digital marketing with demonstrable experience in end-to-end digital campaign management
• Strong proficiency with key digital platforms including Marketing CRMs, Google Ads, Google Search Console and Analytics, Facebook Ads, Email Marketing Platforms and LinkedIn.
• Comprehensive understanding of marketing analytics and performance metrics and an ability to make data-driven decisions to optimise campaign performance and ROI.
• Strong attention to detail with excellent organisation, written, time-management and verbal communication skills.
• Proficient in Excel, PowerPoint and data visualisation tools.
• Organised and personable with an ability to work independently or as part of a small team in a fast-paced environment.

Benefits

• Hybrid Role (There is an expectation to attend the London office 1-2 days per week)
• 25 days annual leave plus public holidays as standard*
• Additional annual leave with length of service
• Option to buy additional annual leave
• Charity days and time off to support your favourite charity
• Payroll Charity giving scheme
• Cycle to Work scheme and much more!