Junior CRM Specialist - Biker Acquisition & Activation - DAX
TLDR
Execute CRM programs to enhance biker acquisition and activation, focusing on onboarding journeys, campaign execution, and analytics for engagement metrics.
The Junior CRM Specialist for Biker Marketing is responsible for executing CRM programs focused on lead nurturing, onboarding, and early biker activation.
Onboarding & Activation for Bikers
- Design and implement onboarding journeys for new biker partners to:
- Guide them from registration to their first ride
- Foster engagement and retention through targeted messaging
- Develop campaigns that highlight the benefits of partnering with Angkas, including earnings potential and operational support
CRM Campaign Execution
- Set up, test, and deploy digital campaigns targeting biker acquisition and ongoing engagement
- Ensure accurate segmentation and personalization based on rider experience
- Collaborate with the CRM team to refine campaign strategies and messaging
Promotional Support for Biker Recruitment
- Aid in the setup of promotional initiatives to incentivize bikers to join the platform
- Conduct quality assurance checks to guarantee promotions are reaching the right audience
- Monitor the application of incentives and report any discrepancies
Analytics & Insight Generation
- Analyze activation-related metrics to assess campaign effectiveness
- Report on key metrics, including onboarding completion rates and rider activity
- Provide actionable insights for continuous improvement of biker engagement strategies
Requirements
- 1–3 years of experience in CRM, marketing, or similar fields
- Knowledge of CRM platforms (e.g., MoEngage, HubSpot) is a plus
- Detail-oriented with a strong focus on process execution
- Understanding of user engagement metrics and performance analytics
- Excellent communication and collaboration skills
Benefits
- Freedom of work
- Work-life balance
- Free meals and use of gym
- Opportunities for promotion
- Competitive salary
- Pay raise
- Start-up environment
- Multi-cultural and Agile work environment
- Diversified use of technology
Why join Angkas?
Benefits
Free meals & gym access
Free meals and use of gym
Angkas is a ride-hailing startup dedicated to transforming urban transportation in the Philippines by providing safer and smarter mobility solutions. We empower bikers to create sustainable livelihoods that positively impact their families and communities, all while leveraging data-driven insights to enhance the user experience.