Insights Project Manager

AI overview

Join a fast-moving, collaborative team to deliver insights through effective project management, data analysis, and strategic client engagement in the marketing intelligence space.

Are you passionate about Market Research, Marketing Insights, and Competitor Analysis? Then this opportunity might be exactly what you’re looking for!

Let us introduce you to the Research & Intelligence team at Mediabrands (formerly known as Futures). Maybe you’ve heard of us? Or worked with one of our fantastic team members? If not, now is the perfect time to get to know us.

We're looking for someone with either experience or a strong interest in marketing and market intelligence, who’s eager to grow and develop in this field. You’ll join a highly skilled, diverse team and get to work with a variety of clients — including Cofidis, Camber, Ixina, Eggo, NALO, and more.

 

What will you do?

Project Management

  • Understand and translate client briefings into actionable research projects
  • Create or adapt questionnaires tailored to client needs
  • Coordinate with external partners (e.g., iVOX, Dynata) for survey programming
  • Monitor fieldwork progress, check quotas, and ensure data quality
  • Analyze survey results and create compelling presentations
  • Collaborate with account managers, strategists, and internal experts to enhance storytelling and strategic insights
  • Present findings and recommendations directly to clients

 

Data Management

  • Extract and manipulate data from multiple platforms (e.g., Nielsen AdIntel, Arianna, Adware, Radio Reporter, Galileo...)
  • Analyze, interpret, and present insights from media and performance data
  • Develop reports in Excel and PowerPoint based on internal and client briefings
  • Support internal teams by providing actionable insights and explanations
  • Conduct performance tracking and KPI analysis
  • Contribute to data collection processes and advanced data mining efforts

 

Tooling & Media Analysis

  • Understand and use internal tools like the Connection Panel and Interact
  • Generate GRPs per media type (TV, Radio, Press, Digital...) using market tools and macros
  • Select relevant touchpoints and model awareness curves or other KPIs
  • Analyze models and integrate them into broader performance or brand tracking studies
  • If needed, help build media reach curves and coverage guides alongside colleagues

 

Econometric Modelling

  • Collect and prepare client data for econometric modelling analysis
  • Act as liaison between clients and internal modelling experts
  • Organize meetings, follow-ups, and ensure smooth project execution

 

Who are we looking for?

A proactive, hands-on professional who:

  • Thinks critically, proposes ideas, and takes initiative
  • Thrives on solving problems and delivering high-quality work
  • Communicates effectively under pressure and adapts to different personalities
  • Has strong written and spoken language skills: Native Dutch and fluent in French and/or English
  • Brings relevant experience in market intelligence or related fields
  • Is highly numerate and proficient in Excel and PowerPoint
  • Has knowledge of SPSS, AIR, or other analytics software (a plus, not a must)
  • Works discreetly with confidential data
  • Is a true team player with a results-driven mindset

 

Why join us?

Because you’ll:

  • Work in a fast-moving, collaborative, and supportive team
  • Get the opportunity to develop a wide range of analytical and strategic skills
  • Contribute to meaningful projects for major brands
  • Gain exposure to a variety of tools, methodologies, and data sources

 

Ready to make an impact in the world of marketing research and insights?
Apply now and let’s build the future of intelligence, together.

IPG Mediabrands is a global media holding organization that manages over $37 billion in marketing investments, providing dynamic marketing solutions through a network of full-service agencies and specialty business units across more than 130 countries.

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