Influencer Marketing Coordinator

AI overview

Develop and manage a comprehensive creator acquisition program by leveraging influencer partnerships on social media platforms like Instagram and TikTok to drive revenue growth.

About eJam

At eJam, we don’t just build brands—we scale them. As a leader in direct-to-consumer eCommerce, we’ve driven significant growth by creating, developing, and rapidly scaling brands through high-converting funnels, cutting-edge creative, and operational excellence.

 

We’re a high-speed team of marketers, creators, and operators with a deep focus on execution. Our environment rewards problem-solvers, doers, and learners. If you’re looking to level up your skills, get mentorship from top-performing marketers, and gain hands-on experience in real-world campaigns, this could be the opportunity that accelerates your career.

Position Summary

We’re seeking an experienced Partnerships Manager & Coordinator to build, manage, and scale a high-performance creator acquisition and retention program. This role is focused on results, not vanity metrics—it’s about turning creators into reliable revenue drivers at scale.

As our Partnerships Manager & Coordinator, you will develop Shameless Snacks’ influencer engine on Instagram and TikTok by directly sourcing creators, growing relationships with agency partners and management companies, and securing top talent on performance-based retainers.

You will own the entire creator pipeline—from outreach and negotiation to content briefing, coordination, and performance analysis. You know how to work effectively with agencies, scale successful strategies, and transform creators into consistent, high-ROI revenue channels.

This is a full-time, on-site position ideal for someone with extensive experience in direct-response influencer marketing, creator marketing, and affiliate or commission-based influencer programs.

Key responsibilities also include coordinating influencer posts, such as managing product shipments, creating and sharing tracking links, scheduling post dates, overseeing contracts, and ensuring smooth execution of all campaign deliverables.

Key Responsibilities

  • Sourcing & Recruitment: Identify, vet, and recruit influencers who align with Shameless Snacks’ brand values and target audience on Instagram, TikTok, and YouTube
  • Develop and execute outreach strategies to secure partnerships with top-tier creators
  • Negotiate rates, usage rights, deliverables, and timelines directly with influencers and/or their management teams
  • Campaign Execution & Briefing: Coordinate influencer campaigns end-to-end, including briefs, scheduling, link creation, contracts, product seeding, timelines, and payment terms.
  • Performance Tracking & Optimization: Analyze individual creator performance (CTR, CPA, ROAS), deliver feedback, and adjust strategy. Focus on scalable wins and rapidly eliminate underperformers to optimize current and future campaigns
  • Build and maintain strong, long-term relationships with influencers and talent agencies
  • Cross-Functional Alignment: Work closely with growth, creative, and media teams to plug top-performing content into paid campaigns, whitelisting, and top-of-funnel strategy
  • Stay up-to-date on influencer marketing trends, emerging platforms, and best practices to ensure campaigns remain innovative and effective

Key Performance Indicators (KPIs)

  • Influencer CPA / ROAS vs. Paid Ads Benchmarks
  • Monthly Content Volume from Creator Network (UGC + Organic)
  • Retention Rate of Top Creators / Affiliates

Requirements

  • 2+ years of experience in influencer marketing with a strong focus on Direct-Response or Performance-based Influencer Marketing
  • Track record of managing 50+ creators at a time, including contracts, creative briefings, and performance tracking
  • Analytical mindset with experience tracking campaign performance and reporting on KPIs
    Experience scaling influencer programs in consumer brands, wellness, or lifestyle
  • Highly organized and able to manage multiple projects simultaneously in a fast-paced environment
  • Experience working with influencer marketing platforms or CRM tools is a plus

Benefits

  • Be part of a fun, innovative brand redefining the snacking category
  • Collaborate with a creative, supportive team passionate about what we do
  • Flexible, remote work environment
  • Competitive salary and benefits

Perks & Benefits Extracted with AI

  • Flexible Work Hours: Flexible, remote work environment

Ejam is a performance-based online advertising and marketing leader. Our approach combines decades of Online Marketing experience with the technical know-how to market products at scale. We are located in sunny Newport Beach and consist of energetic team members ready to make the next move in online marketing.

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