TrustedHousesitters
TrustedHousesitters

Influencer & Advocacy Manager

£45,000 – £55,000 per year

TLDR

Own the end-to-end creator lifecycle for a community-driven platform focused on pets, leading US market strategy to foster long-term brand advocacy and trust.

Fully Remote (UK based) | Competitive Salary + Gifted Equity | B Corp Certified The Mission TrustedHousesitters is a fast-growing, direct-to-consumer marketplace redefining pet care and travel. Our platform connects a thriving global community of pet lovers through a unique, trust-based membership model. We are on a mission to become the world’s most loved travel solution for pet people, fueled by a passionate community of nearly 280,000 members. As we scale, our focus is shifting toward the US market. We aren’t just looking for someone to "manage influencers" - we need a strategic architect to build an engine of trust and advocacy across the Atlantic.   The Role: Strategic, Creative, and US-Focused This isn’t a transactional "pay-per-post" role. We need a "head up" creator lead who understands that our product requires nuanced, high-quality storytelling rather than a simple product demo. As an Individual Contributor (IC) reporting to the Head of Brand & Content, you will own the end-to-end creator lifecycle. You will be the glue between Brand, Paid Social, and our advocacy community, turning one-off partnerships into long-term brand advocacy.   What you’ll be doing:
  • US Market Leadership: Lead our US-focused strategy. You’ll source and manage high-performing US creators who align with our values and navigate the complexities of US talent agents, managers, and usage rights.
  • Always-On Strategy: Move beyond "pop moments" to build a consistent, month-over-month influencer foundation that drives brand consideration and trust.
  • UGC & Advocacy Scaling: Formalise the process for sourcing and licensing User-Generated Content. You'll lead the optimisation of our advocacy platforms (like Duel) to maximise community referrals.
  • Cross-Functional Integration: Partner with Paid Social on whitelisting/licensing and collaborate with Comms and Affiliates to ensure creator content is a consistent pillar of our global strategy.
  • IRL Experiences: Strategy and execution of influencer-focused events and "money-can't-buy" brand experiences to foster deep loyalty.
  • Commercial Negotiation: "quality over quantity" mindset - negotiating contracts and ensuring every pound spent delivers value.
  • Who you are:
  • The US Expert: You have a proven track record of managing US-based influencer campaigns.
  • The Storyteller: You appreciate the nuance of marketing a high-trust service. You know how to guide creators away from transactional 'product reviews' and toward the kind of authentic storytelling that builds long-term confidence in our membership.
  • The Independent Operator: You are comfortable being the sole point of contact for this function. You can go from working on high-level strategy in one instance, before handling admin in the next.
  • The "Head Up" Partner: You don't work in a silo. You are proactive in working with Data teams to understand ROI (via MMM) and with Product to align with our brand voice.
  • The Process:

    We value your time and aim for a transparent, efficient process:

    1. Talent Screen: A conversation with our Talent team 
    2. Hiring Manager Session: A 30-minute deep dive with the hiring manager
    3. Practical Task: A case-study exercise focused on a real-world campaign scenario, presented to a cross-functional panel (including Paid Social and Comms).
    4. Final Coffee Chat: A final check-in with your future manager

     
    If you're ready to join us on our mission to become the most loved pet travel solution, we'd love to hear from you!
     
    In your application, please feel free to note which pronouns you use (For example- she/her/hers, he/him/his, they/them/theirs, etc).
     
    At the heart of our team are a mix of diverse backgrounds. Here at TrustedHousesitters, we’re committed to the equal opportunities policy throughout the interview process and selection. Offers of employment into TrustedHousesitters are based solely on individual merit, qualifications, and the person's professional suitability.
     
    Gender identity, sexual orientation, marital or civil partnership status, colour, race, nationality, ethnic or national origins, religion or beliefs, age, mental or physical disability, medical condition, pregnancy or maternity status, or any other protected characteristics do not enter into our decision-making process.

    Benefits

    Home Office Stipend

    Get £200 to spend on home office equipment each year + Macbook and Apple accessories when you start

    Learning Budget

    We cover the costs of personal development resources and have regular time set aside for learning and growth

    Paid Parental Leave

    Find a rescue pet to join your family and we’ll cover the adoption fees, as well as “pawternity” to help your pet settle into their new home

    Paid Time Off

    25 days off per year, plus bank holidays and festive closure between Christmas and New Year (36 days + Christmas Day for some roles)

    Remote-Friendly

    Work fully remotely from anywhere in the world - as long as you follow compliance as a UK tax resident

    TrustedHousesitters is a dynamic marketplace connecting pet owners with trusted sitters, allowing them to travel worry-free while their pets are cared for in their own homes. Targeted towards pet lovers, the platform offers a unique solution that blends pet care with travel, creating an online community built on trust and shared love for animals.

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