iCR8 Sports Marketing Workshop hosted by Philadelphia 76ers | Winter 2026

Overview: The Marcus Graham Project (MGP), a network of diverse advertising, media, marketing & entertainment  professionals in collaboration with the Philadelphia 76ers and Moet Hennessy are looking for a dynamic group of (25) Greater Philadelphia area students and professionals for its five-day Sports Marketing Workshop. The workshop's primary purpose is to provide diverse aspirants with the exposure and access necessary to further their career interest within the advertising, media & marketing industry. Workshop teams will receive first hand knowledge from some of today’s premier players in the industry of Sports Marketing. Workshop teams will be briefed on a specific assignment focused on the 76ers and Moet Hennessy Corporate Partnership and will be responsible for putting together a multi platform marketing campaign, which will be reviewed by guest panelist on the last day of the workshop. *One standout participant will be selected by the organization as the MVP to attend MGP's iCR8 Summer BootCamp located in Los Angeles, California. In addition there will be multiple opportunities for participants to network with 76ers and Moet Hennessy staff and partnering brands hiring mentors. Candidate Criteria

Must have a strong passion and desire for the sports marketing career field.

Must be willing to learn and apply an extreme amount of valuable information in a short period of time.

Must be 21 years of age or older.

Must be a resident of the greater Philadelphia area or willing to cover travel expenses.