iCR8 Sports Marketing Workshop hosted by Atlanta Hawks + Hennessy | Winter 2026

Overview: The Marcus Graham Project (MGP), a network of diverse advertising, media, marketing & entertainment  professionals in collaboration with the Atlanta Hawks & Hennessy, are looking for a dynamic group of (25) Atlanta Metropolitan area students and professionals for its five-day Sports Marketing Workshop. The workshop's primary purpose is to provide diverse aspirants with the exposure and access necessary to further their career interest within the advertising, media & marketing industry. Workshop teams will receive first hand knowledge from some of today’s premier players in the industry of Sports Marketing. Workshop teams will be briefed on a specific assignment focused on the Atlanta Hawks and will be responsible for putting together a multi platform marketing campaign, which will be reviewed by guest panelist on the last day of the workshop. One team's work will have the opportunity to be showcased in front of the Hawks Fanbase. *One standout participant will be selected as the MVP by the Hawks organization to attend MGP's iCR8 BootCamp's in the summer. In addition, there will be multiple opportunities for participants to network with Hawks staff and partnering organizations hiring mentors. Candidate Criteria

Must have a strong passion and desire for the sports marketing career field

Must be willing to learn an extreme amount of valuable information in a short period of time.

Must be 21 years of age or older.

Must be a resident of the greater Atlanta area or willing to travel