Healthcare Marketing Lead

TLDR

Lead enterprise healthcare vertical marketing focused on AI-driven security and authentication solutions for large health systems and technology organizations.

Who We Are

Pindrop is the Real Human + Right Human® Identity Trust Platform for the AI era. As AI-driven fraud and deepfakes erode trust in digital communication, Pindrop delivers continuous identity verification and deepfake detection across voice, video, and digital interactions in real time.

Enterprises rely on Pindrop to secure billions of high-risk customer interactions each year, including top U.S. banks, as well as leading insurers and healthcare providers. Powered by models trained on more than 1.5 billion real-world interactions annually and protected by 300+ patents, Pindrop restores trust while reducing fraud, lowering operational costs, and improving customer experience.

Recognized by TIME as one of 2025’s Best Inventions and by Inc. for Best in Business for Innovation, Pindrop is backed by leading investors including Andreessen Horowitz, IVP, and CapitalG.

What you’ll do 

Pindrop’s Product Marketing team plays a pivotal role in delivering our solutions to the healthcare market by blending technical, regulatory, and ethical expertise with clear, customer-first storytelling.

This role leads enterprise healthcare vertical marketing, partnering closely with Enterprise Sales to position complex AI-driven security and authentication solutions for large health systems, national payors, and healthcare technology organizations.

You will help build and scale the healthcare vertical for Pindrop, with a focus on enterprise B2B healthcare technology buyers.

In this role, you will:

  • Lead and support the planning, launch, and cross-functional implementation of new healthcare-specific products and features—including AI-enabled authentication, fraud prevention, and deepfake detection capabilities tailored for healthcare in the context of data privacy and compliance.
  • Partner with Enterprise Sales to develop vertical-specific positioning, messaging, and enablement that supports complex, multi-stakeholder healthcare deal cycles (including RFP environments).
  • Collaborate with Product, Sales, Marketing, Legal, Finance, and external partners on complex programs, bringing strong project management skills and a high level of organization to initiatives that leverage emerging AI technologies within healthcare contexts.
  • Develop and rapidly test technical content and campaigns, translating the benefits of AI and machine learning–powered solutions for clinical and administrative healthcare audiences without jargon.
  • Document the healthcare buyer journey, build target personas, and scope competitive landscapes with a focus on how AI-driven and regulatory-compliant products and features differentiate Pindrop in healthcare.
  • Build customer and partner education tools that clearly outline both traditional and AI-based product value across Payors, Providers, and Partners. and.
  • Own the creation and audit of all product and market claims, collateral, and references to ensure accuracy regarding AI capabilities, responsible adoption, HIPAA/FDA compliance, and ethical use of AI in healthcare.
  • Monitor and analyze healthcare trends, competitive shifts, US and global regulations (HIPAA, HITRUST, etc.), and best practices for bias mitigation in AI, and integrate these findings into positioning, enablement, and stakeholder communication.

Who you are

  • You are creative and strategic, thriving in collaborative, fast-paced environments and comfortable with ambiguity or change—especially in highly regulated sectors.
  • You have experience operating in enterprise B2B environments.
  • You have a passion for making complex AI/ML and compliance concepts accessible to healthcare decision-makers, and you stay on top of emerging best practices and standards.
  • You are resilient, optimistic, and resourceful, proactively solving problems in partnership with both commercial and technical colleagues.
  • You take accountability, under-promise and over-deliver, and seek ways to improve healthcare outcomes with scalable, ethical AI technology.
  • You actively seek out new information on AI trends in healthcare, regulatory requirements, and data privacy/ethics, sharing and embedding these insights into every program and launch.

 

Your skill-set

Must-haves:

  • 7+ years of B2B enterprise marketing experience within the U.S. healthcare industry, specifically marketing complex technology platforms (cybersecurity, fraud prevention, identity, AI/ML, or infrastructure solutions) into large health systems, IDNs, national payors, or healthcare technology enterprises.
  • Demonstrated experience marketing to technical and executive buyers, including CIOs, CISOs, CTOs, Security/IT Architecture leaders, Fraud/Risk leaders, and Digital Transformation executives within healthcare organizations.
  • Ability to synthesize complex AI, data security, and compliance topics into compelling, easy-to-understand collateral for diverse healthcare stakeholder groups.
  • Proven project management skills; demonstrable track record leading or contributing to scalable, cross-functional launches (Product, Sales, Legal, etc.).Experience supporting enterprise sales motions, including multi-threaded buying groups, RFP processes, executive-level presentations, and long (6–18+ month) deal cycles.Analytical and detail-oriented; confidence in leveraging data, AI/market research, and competitive intelligence to inform messaging, positioning, and risk mitigation.

Nice-to-haves:

Familiarity with tools for AI marketing (HubSpot, Marketo, Salesforce, Demandbase, Google Analytics, A/B testing platforms).Bachelor’s or Master’s in Marketing, Business, Computer Science, or a healthcare field; certifications in AI product management/health tech are a plus.Knowledge of ethical AI practices, explainability, and bias controls in healthcare settings.

What’s in it for you

As a Pindropper, you will join a rapidly growing company making technology more human with the power of voice. You will work alongside some of the best and brightest. We’re a passionate group committed to excellence - but that doesn’t stop us from enjoying the journey as a team with chess and poker tournaments, catered lunches and happy hours, wellness programming, and more. Because we take our jobs seriously, we add in time for rest with Unlimited PTO.

Within 30 days, you’ll:

  • Complete onboarding and conduct stakeholder interviews across Enterprise Sales, Product, Legal, and GTM teams to understand enterprise healthcare launch processes and sales motion complexity.
  • Deep dive into Pindrop’s healthcare and AI/voice security product portfolio.
  • Shadow ongoing enterprise healthcare opportunities to understand deal structure, competitive positioning, and technical buyer priorities.

Within 60 days, you’ll

  • Write your first enterprise healthcare technical marketing asset (e.g., executive-facing one-pager, CIO brief, RFP enablement content).
  • Take ownership of a healthcare product launch workstream supporting enterprise pipeline opportunities.
  • Implement improvements in launch planning and tracking for repeatable, enterprise-scale GTM execution.

Within 90 days, you’ll 

  • Lead a full enterprise healthcare GTM initiative, including positioning for large health system or national payor opportunities, executive-level messaging, enterprise sales enablement, and competitive differentiation in RFP environments.
  • Create new collateral and toolkits that highlight Pindrop’s competitive and compliant AI/ML advantages.
  • Lead post-launch analysis, documenting lessons learned on launch, regulatory, and ethical AI frontiers to improve future processes.
  • Teach us something new—share insights that shape the next phase of AI-driven healthcare marketing at Pindrop. 

What we offer

As a part of Pindrop, you’ll have a direct impact on our growing list of products and the future of security in the voice-driven economy. We hire great people and take care of them. Here’s a snapshot of the benefits we offer:

  • Competitive compensation, including equity for all employees
  • Unlimited Paid Time Off (PTO)
  • Generous health and welfare plans to choose from - including one employer-paid “employee-only” plan!
  • Best-in-class Health Savings Account (HSA) employer contribution
  • Affordable vision and dental plans for you and your family
  • Employer-provided life and disability coverage with additional supplemental options
  • Paid Parental Leave - Equal for all parents, including birth, adoptive & foster parents
    • One year of diaper delivery for your newest addition to the family! It’s our way of welcoming new Pindroplets to the family!
  • Identity protection through Norton LifeLock
  • Recurring monthly Phone and Internet allowance
  • One-time home office allowance
  • Remote first environment – meaning you have flexibility in your day!
  • Company holidays
  • Annual professional development and learning benefit
  • Pick your own Apple MacBook Pro
  • Retirement plan with competitive 401(k) match
  • Wellness Program, including Employee Assistance Program, 24/7 Telemedicine

This position will be posted for 30 days after March 6, 2026. #LI-Remote

Not sure if this is you?

We want a diverse, global team, with a broad range of experience and perspectives. If this job sounds great, but you’re not sure if you qualify, apply anyway! We carefully consider every application and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time.

AI - A Transformative Force

At Pindrop, we view artificial intelligence as a transformative force that, when harnessed responsibly, can unlock unprecedented value for our customers, partners and society and enable and empower us to continue to deliver cutting-edge technology to combat fraud and unblur the lines between what it means to be human versus machine.

Pindrop may use AI tools to help prioritize job applications for human review. The AI tool may analyze your work experience and skills to assess fit for the role, but does not consider your name or contact details. Applications with the strongest match to job requirements are prioritized for human review; not all applications may be individually reviewed.

Pindrop is an Equal Opportunity Employer

Here at Pindrop, it is our mission to create and maintain a diverse and inclusive work environment. As an equal opportunity employer, all qualified applicants receive consideration for employment without regard to race, color, age, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetic information, disability, marital and/or veteran status.

Benefits

Flexible Work Hours

Remote first environment – meaning you have flexibility in your day!

Health Insurance

Generous health and welfare plans to choose from - including one employer-paid “employee-only” plan!

Home Office Stipend

One-time home office allowance

Diaper delivery for new parents

One year of diaper delivery for your newest addition to the family! It’s our way of welcoming new Pindroplets to the family!

Paid Parental Leave

Paid Parental Leave - Equal for all parents, including birth, adoptive & foster parents

Paid Time Off

Unlimited Paid Time Off (PTO)

Pindrop builds advanced voice and video authentication technologies, alongside fraud detection and deepfake detection, specifically designed to secure large enterprises from emerging AI-driven threats. Our solutions are trusted by Fortune 500 companies across sectors like banking, insurance, retail, and healthcare, positioning us as a key player in redefining digital trust.

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Salary
$130,000 – $160,000 per year
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