Head of Sales

AI overview

Drive growth by building a data-driven sales engine and leading a high-performance sales team while collaborating across departments to enhance operational effectiveness.

Who We Are

AstroLabs is the Gulf’s leading business expansion platform, helping high-growth companies establish and scale in Saudi Arabia and the UAE. We provide end-to-end solutions including company formation, entity management, compliance, PRO/GRO services, HR advisory, payroll, accounting, tax, and ongoing operational support, enabling seamless market entry and sustainable growth for regional and international companies.

With 1,700+ companies launched and hundreds supported on an ongoing basis, AstroLabs operates at the center of the GCC’s economic acceleration. As we scale, we are building a commercial engine that matches the velocity and complexity of our services — and that’s where you come in.

Why We’re Hiring

Our sales organization is entering a pivotal phase. We are expanding across markets, diversifying our service lines, and deepening our footprint in Saudi Arabia, the region’s most active expansion market.

To support this growth, we need a Head of Sales who can:

  • Build a repeatable, data-driven sales engine

  • Elevate team performance through structure, discipline, and coaching

  • Drive revenue predictably across multiple service lines

  • Strengthen cross-functional alignment with Marketing, Operations, and Business Growth

  • Create long-term commercial foundations that scale with our ambitions

This is a hands-on, high-impact commercial leadership role that will set the standard for sales excellence and directly shape AstroLabs’ growth trajectory across the GCC.

Who You Are

You are a seasoned commercial leader with 10+ years in B2B sales and at least 7 years managing teams, ideally across multi-service or corporate services environments. You are a builder of systems, someone who has designed or rebuilt a full sales engine before, including stage gates, cadences, forecasting frameworks, coaching rituals, and CRM discipline, rather than simply inheriting one.

You are a hands-on coach with deep experience running call reviews, strengthening discovery, shaping deal strategy, and consistently elevating rep performance. You bring a data-driven, insight-led approach to revenue, comfortable working with pipeline analytics, forecasting accuracy, conversion rates, margins, CAC, activation, and cycle time. (HubSpot experience is a plus.)

You operate as a cross-functional commercial partner, collaborating seamlessly with Marketing, Operations, Product, and Finance to drive shared outcomes. Finally, you are customer-centric and commercially sharp, with a strong grasp of B2B service excellence, pricing logic, qualification rigor, and margin protection.

What You’ll Do

Own and Grow Revenue Across the GCC

  • Lead revenue delivery across Setup and Business Growth services, with expanding scope into HR, PRO/GRO, Accounting & Tax.

  • Drive predictable monthly and quarterly results with clear forecasting and zero surprises.

  • Improve win rates, lead velocity, pipeline coverage, and deal quality.

Build the Sales Engine

You will architect the operating system that powers our commercial team:

  • Define stage gates, qualification criteria, and pricing logic

  • Standardize pitch frameworks and discovery methods

  • Implement forecasting rigor, reporting rhythms, and weekly cadences

  • Establish CRM discipline (HubSpot) and data hygiene standards

  • Build systems that operate with consistency and scale

Strengthen Foundations and Elevate Team Performance

The team is experienced and capable — but has operated through shifting processes. You will:

  • Bring clarity, stability, and structured execution

  • Run daily stand-ups, weekly 1:1s, and live coaching sessions

  • Raise the bar on accountability and operational excellence

  • Assess capability gaps and develop or restructure where needed

Partner Cross-Functionally to Improve the Commercial Engine

  • Work with Marketing to optimize messaging, lead flow, and conversion

  • Collaborate with Operations to ensure clean handovers and fast activation

  • Align with BG and Product to improve monetization pathways and customer lifecycle outcomes

  • Partner with Finance on pricing, margins, and commission strategy

Design the Commercial Organization of the Future

  • Shape pods, roles, quotas, coverage, and commission structures

  • Build a scalable sales architecture for 2025–2026

  • Create a high-performance culture rooted in discipline, insight, and ownership

Requirements

  • 10+ years in B2B sales, including 7+ leading and developing teams

  • Proven success building scalable sales processes and operating systems

  • Experience in corporate services (Setup, PRO/GRO, HR, Payroll, Accounting, Tax) is strongly preferred

  • Strong command of pipeline management, forecasting, CRM discipline

  • Strong analytical and commercial acumen (CAC, margin, activation, pricing, cycles)

  • Exceptional communication skills — clear, structured, and insight-driven

  • Based in Dubai with frequent travel flexibility to Saudi Arabia

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