Head of Marketing

Anticipated Hours / Contract Duration: 7-month contract with potential to extend
Location: Open to Amsterdam, Netherlands or Zurich, Switzerland
Work set up: Hybrid

Our client in the global professional services industry is looking for a Head of Marketing to lead all aspects of marketing strategy and execution. This role is responsible for positioning, content, events, PR, website management, and later, employer branding. The Head of Marketing will translate company strategy into clear, compelling messaging that resonates with doctors, engineers, and other stakeholders, while ensuring alignment with business objectives. The role requires strong cross-functional collaboration with founders, sales, and research teams to bring clarity to complex products and establish credibility within the healthcare industry.

What you will do:

• Lead and grow the marketing function, managing a team across content, events, operations, and design.
• Translate company strategy into actionable marketing plans that drive business impact.
• Develop and implement positioning and messaging that clarify complex healthcare AI products.
• Oversee execution of content, PR, events, and digital marketing campaigns.
• Partner with research teams to explain technical concepts in accessible and credible ways.
• Collaborate with sales and leadership teams to ensure marketing initiatives align with business needs.
• Establish marketing processes, operations, and structures that scale with company growth.
• Drive measurable business outcomes through effective marketing strategies.

The qualifications you will need:

• 6–8 years of experience leading marketing teams within B2B organizations.
• Proven expertise in healthcare AI, with strong knowledge of foundation models, RL environments, and agentic systems.
• Experience building and scaling marketing teams from the ground up (5–10 people).
• Strong background in positioning complex products for technical and non-technical audiences.
• Track record in managing content, events, PR, and digital marketing.
• Ability to convert strategy into clear action plans and deliver results.
• Exceptional communication skills and ability to build strong cross-functional relationships.
• High adaptability, ownership, and comfort working in complex healthcare environments.

Nice-to-Have

• Experience in the European market.
• Knowledge of medical regulations.
• Proficiency in Dutch or German.
• Prior experience in scaling startups.

Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.

We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.

HelloKindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.