GTM Engineer

TLDR

Build and implement scalable automation systems for GTM operations, focusing on tooling and workflows that enable cross-functional collaboration and data-driven decision making.

What You’ll Do:

  • Identify and scope high-impact GTM problems by partnering with Sales, Marketing, Customer Success, and Partner teams to understand the full revenue lifecycle—from pipeline generation through implementation handoff to renewal and expansion 
  • Build scalable automation systems by designing and deploying agentic workflows using tools like n8n, Claude API, MCP servers, and other AI-native platforms—integrated with our Dynamics CRM and HubSpot environments 
  • Manufacture tools rather than operate them, creating systems that GTM team members can run independently without ongoing engineering support 
  • Ship tools that people actually use, focusing not just on deployment but on enablement, documentation, and adoption across a global, cross-functional organization 
  • Think architecturally about GTM data, understanding how information flows between systems and structuring schemas that power intelligent automation—from lead attribution across direct and partner channels to customer health scoring 
  • Support our partner and channel motion by building tooling that accounts for the complexity of partner-influenced pipeline, deal registration workflows, and co-selling motions 
  • Experiment relentlessly with new platforms, APIs, and AI-native tools, staying ahead of rapid changes in the ecosystem and bringing what works back to the team 

Who You Are:

  • A high-agency builder who can scope problems, design solutions, and ship working tools—while collaborating effectively with stakeholders who may not be technical 
  • Technically fluent and comfortable writing code in Python or JavaScript, building in workflow automation platforms, integrating APIs, and understanding data architecture 
  • An AI-native thinker who defaults to asking how work can be automated and regularly experiments with agents, LLM APIs, and workflow frameworks 
  • A fast learner who can quickly pick up new tools and systems—and who values growth trajectory over current credentials 
  • A systems thinker who sees how components connect across a complex GTM motion and can architect solutions that create compounding value 
  • Pragmatic about build vs. buy, knowing when to leverage existing tools and when custom solutions are worth the investment 
  • An empathetic collaborator who understands that automating work requires communication, trust, and genuine partnership with the teams you’re building for 
  • A strong problem selector who can identify high-leverage initiatives and push back on low-impact requests, even when they come from senior stakeholders 
  • Comfortable operating in ambiguity and structuring your own roadmap within a fast-moving, global organization 

Nice to Have:

  • Experience with Dynamics 365 CRM, HubSpot, or similar CRM and marketing automation platforms 
  • Familiarity with the Microsoft ecosystem (Power BI, Power Automate, Dynamics 365) 
  • Experience with GTM enrichment and automation tools like Clay, PhantomBuster, Apify, or similar 
  • Hands-on experience building with LLM APIs, vector databases, or agentic workflows 
  • Background in B2B SaaS, e-commerce, or ERP-adjacent industries 
  • Experience supporting partner or channel go-to-market motions alongside direct sales 
  • Comfort working across time zones and regions in a globally distributed team 

    Who we are: 

    So, what does it mean to be a part of the Sana Commerce team? 

     At Sana Commerce, our values guide how we work, collaborate, and drive success. 

    • Champions of Our League. "We deliver lasting success, balancing quick wins and long-term value." We take pride in our unique product and extensive B2B knowledge and continuously strive to improve. No matter our role, we bring value every day, helping our customers and partners succeed. 

    • Supercharge Our Customers. "We’re revolutionizing B2B commerce together, helping our customers to lead and succeed." Our customers are at the heart of everything we do. We go beyond solutions, providing the tools and support they need to grow. 

    • Determined to Grow. "We embrace challenges, growing and raising the bar for ourselves and our industry." We take on challenges, seek feedback, and keep learning. Every setback is a chance to improve and move forward. 

    • Bold Together. "We dare to be bold because we have each other’s back."  We collaborate across teams and time zones, challenge the status quo, and support each other to achieve the best outcomes. 

    Job descriptions can be tough to interpret. Even if you may not tick all the boxes, please explain your motivation for the role of GTM Engineer in a cover letter; we strongly encourage you to apply if you still feel like you are a great match for this role. 

    Apply now!

    Sana Commerce is an e-commerce platform that empowers manufacturers, distributors, and wholesalers to build and maintain strong relationships with their customers. By providing tailored solutions, we help these businesses thrive in a competitive marketplace.

    View all jobs
    Ace your job interview

    Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

    Engineer Q&A's
    Report this job
    Apply for this job