Growth Marketing (US)

TLDR

Define the marketing strategy and experiment with new channels for an open-source observability product with a global user base.

SigNoz is a global open source project with users in 30+ countries. We are building an open-source observability product with focus on:

- Being OpenTelemetry Native, rather than retrofitted - OTel is the only SDK & agent we support and have much deeper features using OTel (e.g Trace Funnels, Messaging queues)
- Focused on correlation across logs, metrics and traces in a single pane

- Based on columnar datastores, much more performant for analytical queries

We have crossed 26000+ Github stars, 7000+ members in the slack community and 180+ contributors.

Why us?

  • Opportunity to work in a global dev infra product

  • Work on an open source product. Engage with the community. Evangelise the product.

  • Backed by YC and some of the prominent VCs in the US.

  • Fully Remote. We don't have an inperson office

Who would be a good fit

  • 3-8 yrs experience in growth roles in devtools/dev infra space

  • Understanding of cloud native ecosystem, kubernetes, OpenTelemetry (plus)

  • Interest in startups. We especially like ex-founders

What you will be working on

  • Define marketing strategy based on insights from customers & feedback from sales team, identify and experiment with new channels

  • Email/nurture programs — Automated email sequences or similar that move people from signup → activation → sales-ready. Lifecycle emails, drip campaigns, re-engagement flows.

  • ABM (Account-Based Marketing) — Identifying target accounts, running personalized outreach and ads to specific companies, coordinating with sales

  • Events & field marketing — Meetups, Sponsored booths, hosted dinners e.g. sponsoring KubeCon or organizing/presenting local DevOps meetups. Webinars

  • Partner/co-marketing — Joint webinars, guest blog swaps, integration partnerships, marketplace listings. Co-marketing with OTel ecosystem tools. Case studies with customers

SigNoz builds an open-source observability platform that empowers developers to monitor, trace, and debug their applications with ease. Designed for teams seeking vendor lock-in free telemetry solutions, it leverages OpenTelemetry for efficient problem-solving and enhanced developer productivity. With a vibrant community and strong global presence, SigNoz is positioned to be a game-changer in the observability space.

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Salary
$150,000 – $200,000 per year
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