Growth Marketing (India/EU)

TLDR

Own the demand generation engine, leveraging awareness and community strengths to create qualified enterprise opportunities through strategic content and campaigns.

About the role

SigNoz is a global open source project with users in 30+ countries. We are building an open-source observability platform which helps developers monitor their applications and troubleshoot problems, quickly.


In less than a year of our launch, we have reached 24000+ Github stars, 7000+ members in the slack community and 200+ contributors.

Why us?

  • Opportunity to work in a global dev infra product

  • Backed by YC and some of the prominent VCs in the Bay Area

  • We are completely remote. No offices

Role Overview

You’ll own the demand gen engine at SigNoz — from strategy to execution. Your mission is to turn our existing awareness, community, and product strengths into qualified enterprise opportunities, using content, campaigns, data, and smart experimentation.

You’ll work closely with the founders and product marketing to spotlight SigNoz’s enterprise capabilities and turn interest into pipeline.

What will you be working on?

  • Highlight enterprise features & create videos blogs on it

  • Email nurturing from past signups/ email / sales conversations

  • Retargeting

  • Analyse data and run industry specific landing pages/domain specific

  • Lead magnets like whitepaper/guides/webinar

  • Focused on enterprise use cases

  • Account based marketing

  • Segment market and create collaterals/webpages for specific segments and reach out/ share resources to attract them

Who would be a good fit

  • Past experience in developer focused B2B SaaS companies

  • 4-8 yrs of experience in relevant roles

  • Has past experience in reaching out to global enterprise decision makers

SigNoz builds an open-source observability platform that empowers developers to monitor, trace, and debug their applications with ease. Designed for teams seeking vendor lock-in free telemetry solutions, it leverages OpenTelemetry for efficient problem-solving and enhanced developer productivity. With a vibrant community and strong global presence, SigNoz is positioned to be a game-changer in the observability space.

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