Growth Lead

AI overview

Drive growth through strategic marketing initiatives and cross-functional collaboration, directly influencing customer acquisition at TrustedHousesitters' global scale.
Here at TrustedHousesitters, we’re on a mission to make travel work better for pets, for their people, and for the global community of animal lovers who look after them. We’ve got big plans on becoming the world’s most-loved travel solution for pet people. We’ve built something pretty special: a trusted place where pet owners and sitters connect to keep pets happy at home while their humans explore the world. We’ve already grown into a global community with members in over 140 countries, a product people genuinely love, and a team of more than 100 brilliant humans powering it all. But we’re only just getting started. Our goal? To grow to 1 million members and make TrustedHousesitters the world’s most-loved travel solution for pet people. At the moment, a sit starts every two minutes somewhere on the planet. We want that to be every single minute and we know the only way we’ll get there is with the right people in the right roles. The right people in the right roles will shape our future. So, here’s the big question: Could that be you?


Key Responsibilities:

Marketing Channel Partner: Collaborate with channel leads to shape and optimise campaigns up and down the funnel.
Budget Stewardship: Oversee short-term tactical decision making around paid media budget pacing and allocation to more efficiently drive growth. 
Program Management: Activate teams and create alignment across stakeholders to ship initiatives at pace. You’ll lead on key projects end-to-end, keeping communication lines strong as new priorities emerge. 
Executive Communication: Write clear, concise updates and recommendations for senior stakeholders primarily in document form, occasionally slides.
Measurement & Incrementally: Partner with Data to evolve how we measure and report on acquisition, with a focus on incrementally, MMM and forecasting to support efficient capital deployment. You’ll also help manage stakeholder expectations with what is (and isn’t) possible to measure in marketing. 
Tech Utilisation: Collaborate with MarTech/Engineering/Data to improve tracking, experimentation infrastructure and workflow automation/AI. 
Cross-functional Collaboration: Work with key growth partners, including Product and Finance, to get buy-in and alignment on initiatives.
Experimentation: Define hypotheses, set up measurement frameworks, monitor and analyse results, translating learnings into playbooks that help us grow faster.
Finger on the Pulse: Things can change, fast. You’ll closely monitor daily internal metrics and broader category demand to keep us on top of unexpected shifts that might necessitate adjusting the plan.
Campaigns: Occasionally lead marketing campaigns that help us drive growth.


Who you are:

Marketing Generalist: You have exposure to a wide variety of marketing channels and understand the different roles they play in the funnel. You have a strong grounding in paid media and experience with scale-up-sized media budgets.
Cross-functional Operator & Natural Aligner: A key part of this role will be activating teams and co-ordinating across projects to move at pace, especially as our team grows. You can spin many plates, create alignment and organise yourself (and others) so that we can deliver at greater velocity.
Excellent Verbal & Written Communicator: You can translate complex domain-specific concepts to non-experts. You understand the level of detail and context that is required for different audiences. You’re able to contribute to C-suite-level written analysis of performance.
Data Literate: You have a strong grasp of relevant analytics concepts. You know how we can (and can’t) measure user behaviour. You can self-serve, only leaning on the Data team for more complex tasks. You’ve run experiments and used A/B testing tools before.
Commercially Aware: You’re able to understand how a business makes money, and how you and other teams contribute to growing it. 
Thrive in Ambiguity: You’re comfortable working in a high-growth, fast-moving environment that is constantly evolving.
Driven & Curious: You want to understand how and why things work (or why they don’t). You proactively seek out ways to improve performance, challenge assumptions and strive to take things to the next level.
Bias to Action and Impact: You value shipping fast over polishing endlessly – not because you cut corners, but because you optimise for learning and iteration. 
Constantly Learning: You’re always seeking to develop your skill set, both within your role and in adjacent areas. You stay up to date with recent trends, seeking to operate at the forefront of your field consistently as it evolves. 

Bonus if you have:

Experience working in a variety of business environments, particularly within fast paced start/scale-ups, marketplaces, travel or pets.
Proficiency with data exploration tools like Mode, Looker, Amplitude. Enthusiasm for learning SQL and/or prior experience is also a major plus.
Experience utilising behavioural science techniques to connect with audiences.

Benefits:

In addition to a competitive salary and bonus, we offer a range of benefits, including:

Fully remote work
Generous equity options
Discretionary 10% annual bonus scheme
25 days holiday annually plus bank holidays and Christmas to New Year closure
Pension scheme: 5% from you as an employee and 3% from TrustedHousesitters
Premium TrustedHousesitters pet owner and sitter membership. This includes benefits like airport lounge passes, sit cancellation insurance, and home and contents insurance for sits for you
X5 premium memberships for your friends and family each year
Our team have an unlimited housesitting allowance, can work remotely from their sits, and are eligible to £500 per year towards travel costs
£200 annually towards home office equipment
Access to Spaces (co-working) Locations across the globe
Monthly working from home stipend
Macbook
Find a rescue pet to join your family and we’ll cover the adoption fees, as well as paternity to help any pet settle into their new home.
We host a quarterly all-expenses paid meet-up and will fund team events (remote or in person) throughout the year
We can cover costs of personal development resources, and have a regular time set aside for personal development
Bupa Health Insurance and Dental Insurance plan
SimplyHealth Healthcare Cash plan
Trusted Giving scheme - employee volunteering via Onhand and employee giving via Tyve
Weekly virtual yoga sessions
Brighton Bikeshare
Recruitment Referral Bonus

Perks & Benefits Extracted with AI

  • Equity Compensation: Generous equity options
  • Home Office Stipend: £200 annually towards home office equipment
  • Personal development support: We can cover costs of personal development resources, and have a regular time set aside for personal development
  • Paid Time Off: 25 days holiday annually plus bank holidays and Christmas to New Year closure
  • Remote-Friendly: Fully remote work

We’re TrustedHousesitters, a global, pet-loving community on a mission to become the world’s most loved travel solution for Pet People by putting pets, our community and sustainability at the heart of all we do. TrustedHousesitters is a global pet care travel exchange; a double sided digital marketplace of owners and sitters that’s growing rapidly through our unique combination of product, proposition, marketing and community building. Our small but mighty team has a collaborative and supportive culture. We’re passionate about pets, people and travel; continuously searching for the win, win, win that makes everyone’s lives easier, travel kinder on the pet and enables a more sustainable travel footprint.We're fully in scale-up mode and have grown to be the only global platform of its kind. In the last few years, we’ve consistently achieved high year-on-year growth. Thanks to strong tailwinds in the pet and travel industry in the post-Covid world, 2022 has been our strongest year so far. At our marketplace we facilitate the perfect match between pet owners who want to leave their pets in safe hands and pet sitters looking to enjoy the companionship of pets whilst they travel.

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Salary
£60,000 – £80,000 per year
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