Graphic Designer

TLDR

Create compelling visual assets and ensure brand consistency across various marketing channels impacting millions of students and educators.

Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We’re one of the fastest-growing tech startups in the region, consistently charting new heights!

About This Role

We are looking for a talented Graphic Designer who can help shape the expression of our brand through all marketing communications and act as a conduit to the product design team in order to ensure the brand comes to life through our product/service experience as well. We look forward to this person performing hands-on design work and developing compelling creative solutions across various marketing touch points including: Prints/Digital Advertising Assets, Email Designs, Social Media Creatives, Videos, Event/Interactive Experiences corporate collateral, and more.

Your work will directly touch millions of students, counselors, educators & institutions and you will own the expression of Cialfo’s brand through our marketing channels.

What You Will Be Doing

  • Create highly effective designs/ short videos for digital marketing campaigns, event experiences, interactive experiences, and corporate collateral.
  • Create and format all visual elements for campaigns across social, email, print, and out of home, focusing on typography, layout, imagery, iconography, and brand consistency.
  • Ensure the whole brand identity is consistently represented across all designs internally and externally.
  • Collaborate cross-functionally to ensure superior quality, cohesion, and impact of creative solutions across all marketing touch-points.
  • Incorporate constructive feedback from stakeholders into final deliverables.

About You

  • Qualifications
    • A degree or diploma in graphic design/fine arts/multimedia design, or a related field.
  • Experience
    • 5-7 years of experience as a Graphic Designer with some knowledge of motion graphics/ video editing tools & techniques to work on various media project types and styles
    • Strong portfolio of digitally-focused marketing and advertising campaigns.
    • Portfolio featuring examples of visual interaction design work **(Please share a personal portfolio/website link).
    • Experience with design tools such as Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro & After Effects).
  • Skills & Qualities
    • Proficient in verbal and written English.
    • Comfortable in managing multiple projects of varying complexities at once, meeting deadlines, working independently and well under pressure.
    • Graphic design expertise in typography, layout, colour, and brand systems.
    • Fluency in current graphic design practices and using the latest graphic/video production software.
    • Effective time management skills and ability to organise and meet deadlines.
  • Good to Have
    • Demonstrated history working in advertising agencies will be preferred.
    • Some basic experience of Canva Pro will be an advantage.

Cialfo builds a technology-driven platform that connects students, higher education institutions, and counselors, aiming to make education accessible to 100 million students. Our solutions cater to the needs of students and K-12 institutions, providing both mobile and web tools that streamline the educational journey.

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