Field Marketing Manager

AI overview

Develop and execute region-specific marketing strategies to drive expansion and customer loyalty while collaborating with sales and channel partners in the NAM region.

About Netskope

Today, there's more data and users outside the enterprise than inside, causing the network perimeter as we know it to dissolve. We realized a new perimeter was needed, one that is built in the cloud and follows and protects data wherever it goes, so we started Netskope to redefine Cloud, Network and Data Security. 

Since 2012, we have built the market-leading cloud security company and an award-winning culture powered by hundreds of employees spread across offices in Santa Clara, St. Louis, Bangalore, London, Paris, Melbourne, Taipei, and Tokyo. Our core values are openness, honesty, and transparency, and we purposely developed our open desk layouts and large meeting spaces to support and promote partnerships, collaboration, and teamwork. From catered lunches and office celebrations to employee recognition events and social professional groups such as the Awesome Women of Netskope (AWON), we strive to keep work fun, supportive and interactive.  Visit us at Netskope Careers. Please follow us on LinkedIn and Twitter@Netskope.

About the position:

We are looking for a Field Marketing Manager to lead Field Marketing strategy and execution across North America for our Great Lakes and North Central regions in alignment and in support of sales pipeline goals. Working closely with the sales and channel leaders for these regions, this person will own and execute the marketing strategy and execution to support quarterly and yearly sales outcomes.

Responsibilities:

  • Create, own and execute an integrated marketing strategy and plan in regions aimed at driving expansion, net new pipeline growth and customer loyalty for all NAM region accounts
  • Align with sales leadership to deliver marketing programs fostering engagement with key prospects, converting to qualified sales pipeline.  Marketing Manager will be responsible for a portion of regional sales pipeline quota
  • Partner with the channel marketing team to create and execute co-marketing programs with strategic partners, including MSSPs, DMRs, VARs, SIs, distributors and technical alliance partners across the region
  • Provide program leadership and guidance to cross-functional marketers (partner, ABM, Campaigns, etc) to build and execute integrated marketing plans for these regions
  • Partner with product teams on sales and channel enablement strategies for the NAM region
  • Partner with the corporate campaigns team to extend global marketing programs to the NAM region and provide regional feedback back to the campaigns team.
  • Track program results, measuring program success, and reporting metrics via SFDC
  • Maintain relationships and competitive pricing sourcing with local marketing vendors and associations
  • Manage lead flow and lead follow up for the region and partner with marketing operations on funnel management
  • Drive executional excellence; able to forecast program performance and deliver on time, within budget and meeting or exceeding forecasts, and course correct if program performance is not on target with goals
  • Collaborate with internal stakeholders to develop collateral, case studies, and manage website deliverables for utilization by the sales team.

Requirements:

  • 6-8 years of creating and executing pipeline generating programs directly and with key partners, in alignment with sales goals and priorities
  • Extensive knowledge of security market, and the marketing vehicles, partners and associations proven to drive engagement with net new target accounts
  • Significant experience driving mid-bottom of funnel leads converting into opportunities via virtual and in-person events on behalf of sales new pipeline targets
  • Significant experience delivering programs targeting practitioner, decision makers and C-level engagement
  • ROI-driven who is familiar with end to end funnel management / ushering the lead to opportunity 
  • ABM/data-savvy who can prioritize top target accounts
  • Experience with building and managing marketing plans with channel and tech alliance partners to scale the business exponentially
  • Proficiency with SFDC
  • Preferred locations: Chicago, Milwaukee, Minneapolis or St. Louis

Education and Travel:

  • Bachelor’s degree preferred
  • Up to 25% travel

#LI-KL1

Compensation: 

At Netskope, salary is one component of our competitive total rewards package. The salary range for this position is as listed below. This is a national range. For purposes of complying with applicable laws, the range applies to candidates in California, Colorado, Illinois, Maryland, New York, Washington, and other states.

The successful candidate’s starting pay will also be determined based on job-related skills, experience, qualifications, location, and market conditions. 

For all sales roles, the posted salary range is the On Target Earnings (OTE) range for the role, which is the sum of base salary and target commission amount at 100% goal achievement.

In addition to salary, candidates may be eligible for other forms of compensation such as participation in a bonus plan (for non-sales roles) and a stock award program. Candidates may also be eligible for a comprehensive health plan and other benefits that can be reviewed at Netskope Benefits site

Salary Range
$69,000$140,500 USD

Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.

Netskope respects your privacy and is committed to protecting the personal information you share with us, please refer to Netskope's Privacy Policy for more details.

The application window for this position is expected to close within 50 days. You may apply by filling out the below information, or visiting our Netskope Careers site.

Netskope, a global cybersecurity leader, is redefining cloud, data, and network security to help organizations apply zero trust principles to protect data.

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Salary
$69,000 – $140,500 per year
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