Field Marketing Manager

AI overview

Support regional marketing activities by executing field events, ABM programs, and demand generation initiatives across EMEA while collaborating closely with sales teams.

Coder is seeking a hands-on, detail-oriented Field Marketing Manager EMEA to support the execution of regional marketing activities across EMEA. This role involves working closely with the Senior Marketing Manager and the broader marketing and sales teams to deliver programs that drive awareness, engagement, and pipeline.

You’ll contribute to the planning and delivery of field events, partner campaigns, ABM programs, and demand generation initiatives - helping to localize and execute global strategy for regional success. This is an ideal opportunity for a marketer with B2B experience across multiple channels who enjoys cross-functional collaboration and wants to deepen their regional marketing skills in a fast-paced, growth-oriented environment.

What you’ll do here

Events & Regional Field Activation (40%)

  • Play a key role in the execution of event-led regional marketing programs, with a strong focus on delivering in-person and virtual events across EMEA, including trade shows, webinars, executive roundtables meetups, and workshops

  • Be responsible for day-to-day event execution, including logistics, vendor and agency coordination and communications

  • Work closely with sales to align on event objectives, target accounts, attendee outreach, and post-event engagement

  • Support the Senior Marketing Manager in managing the regional event calendar and execution cadence

Demand Generation Campaigns (20%)

  • Support the execution of integrated campaigns that complement and extend event initiatives across digital, email, paid, and social channels

  • Assist in localizing global campaign content and messaging for EMEA audiences

Account-Based Marketing (ABM) (20%)

  • Work with sales and the Senior Marketing Manager to support ABM initiatives for strategic accounts

  • Customize campaign materials and messaging for target accounts

  • Help track engagement

Marketing Ops, Admin & Team Support (10%)

  • Maintain project tracking and timelines in Asana

  • Coordinate deliverables and updates with internal stakeholders and external vendors

  • Support regional marketing reporting and ensure campaigns meet brand and messaging guidelines

Partner & Channel Marketing (10%)

  • Collaborate on joint marketing initiatives with regional partners, including co-branded campaigns, webinars, and content

  • Assist with partner communications and coordination across teams

  • Support the delivery of campaign assets and promotional activities

What we’re looking for

  • 2-4 years of B2B marketing experience, ideally in a regional, field, or campaign-focused role

  • Experience supporting marketing events (virtual and/or in-person), with an understanding of planning and logistics

  • Familiar with partner marketing, ABM fundamentals, demand generation tactics, and event coordination

  • Strong working knowledge of integrated marketing tactics, including email and social media

  • Comfortable working across teams and time zones with strong written and verbal communication skills

  • Detail-oriented and highly organized, able to manage multiple fast-paced projects and deadlines

  • A proactive and adaptable mindset - comfortable supporting both strategic and tactical work

  • Able to travel up to 15%

Bonus tacos if you have

  • (Tacos? If you need an ice-breaker, ask how we say thanks by giving tacos!)

  • Exposure to account-based marketing (ABM) campaigns or working alongside sales on target account programs

  • Previous experience in the tech, SaaS, or developer tools space

  • Basic familiarity with localization practices for regional messaging

  • Familiarity with campaign tools and platforms such as HubSpot/Marketo, Salesforce, Asana, or equivalent

  • Multilingual skills (especially German, French, or Spanish) are a plus

About Coder

Coder is an AI software development company leading the future of autonomous coding. We empower teams to build software faster, more securely, and at scale through the collaboration of AI coding agents and human developers. Our mission is to make agentic AI a safe, trusted, and integral part of every software development lifecycle.

Our self-hosted Cloud Development Environment (CDE) is the foundation for deploying agentic AI in the enterprise. It provides a secure, standardized, and governed workspace to deploy autonomous coding agents alongside human developers, accelerating innovation while maintaining control and compliance. Coder's isolated, policy-driven environments improve productivity, cut cloud costs, and reduce data risks. Developers transition to AI at their own pace using their own tools. Platform and security teams can govern, audit, and manage a great developer experience at scale.

Interview process 

We believe that the interview process should be transparent, consistent, and enjoyable. We value your time and hope to complete the interview process in two to four weeks, if schedules allow. Through your interviews, you will meet a mix of individual contributors, managers, and leadership.

AI use during the interview process

As an AI company, Coder embraces the use of AI tools, and we want to be transparent about our expectations as you navigate our interview process.

Not permitted: Using AI assistance during conversational interviews.

Permitted: Using AI tooling for take-home assessments. Please flag where and to what extent it was used in your take-home. Your submission will not be penalized for using AI as long as it is done honestly.

Our use of AI in hiring

We use AI tools to help manage our recruitment process efficiently and fairly. Specifically:

  • Covey helps us review inbound applications by surfacing candidates who best match the role requirements we've defined. This tool does not make hiring decisions - it helps our team prioritize which applications to review first.

  • Granola takes notes during our interview calls so our team can focus on the conversation with you.

All hiring decisions are made by humans. Our team reviews applications, conducts interviews, and makes final selections. AI tools assist us but never replace human judgment.

If you're applying for a role at Coder and have questions about how we use AI in our process, or if you'd like to request information about the data we collect, please contact [email protected].


Coder is a proud Equal Opportunity Employer

We are committed to providing equal employment opportunities to qualified applicants and do not discriminate on the basis of race, color, ancestry, religion, sex, pregnancy, gender, gender identity, gender expression, sexual orientation, national origin, age, marital status, genetic information, disability, protected veteran status or any other characteristic protected by federal, state, or local laws.

Salary
£58,000 – £79,000 per year
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