Blood
Events Marketing Executive
TLDR
Drive brand presence through on-the-ground events and activations, creating impactful experiences across Singapore to engage consumers and strengthen brand loyalty.
Hello. We’re Blood.
Our purpose is to revolutionize periods.
Who are we?
Blood is a challenger consumer brand that creates game-changing period care products for all who bleed. Our focus on deeply understanding and caring for our users drives our product innovation and material design, which enables us to invent products that are both high performing and also better for the body.
Blood is the creator of the world’s first Sanitary Pad made from Corn, and is the parent brand of MenstruHeat (menstrual cramp relief) and the Blood Menstrual Cup.
Our products are sold across Malaysia, Indonesia, and Singapore, both direct-to-consumer online and in more than 7,000 retail stores - making more than 12 million periods better so far.
Today was good. Tomorrow will bleed better.
About the Role
Do you enjoy being on the ground, creating experiences, and driving real impact? Blood is looking for an Events & Marketing Executive to own our brand presence on the ground across Singapore through corporate sampling, retail activations, and brand pop-ups. You'll be the one making it happen — from sourcing opportunities to executing events on-site — while bringing a creative, marketing-focused perspective to every activation.
This is a hands-on role for someone who’s proactive, thrives in the field, and is ready to take full ownership of events from start to finish. You’ll not only manage logistics but also shape the experience and engagement of our brand in every activation.
Key Responsibilities
Key Responsibilities
Proactively generate leads for corporate sampling and other brand initiatives.
Reach out to HR teams, office managers, and partners to introduce the brand, build relationships and secure activations
Negotiate opportunities that maximise event impact and brand exposure
Coordinate with partners to confirm event details, timelines, and logistics
Ideation around attractive ways bring our brand to life and appeal to consumers and partners alike
Plan and manage logistics for corporate sampling days, retail events, and brand activations
Coordinate event schedules, stock allocation, and materials required for each activation
Collaborate with internal teams (Marketing, Retail, Operations, Design) and external partners to ensure activations align with brand strategy and creative vision
Maintain event calendars and track confirmed opportunities
Train and manage promoters when additional support is required for larger events
Be the primary on-site lead for events, handling booth setup, teardown, and overall flow
Distribute product on-site and engage directly with consumers to deliver memorable brand experiences.
Proactively manage event operations to maximize engagement and achieve event objectives.
Track event outcomes including product distribution, sales, expenses and ROI
Measure outcomes through surveying participants and partners
Provide insights to improve future activations and initiatives
Required Qualifications
Min. Diploma or Degree in Marketing, Events Management, or related field
At least 1-3 years of experience in events management, experiential marketing or partnerships
Comfortable working independently in the field with strong communication and interpersonal skills
Organised and detail-oriented, with the ability to juggle multiple activations at once
Physically comfortable with field work – events can involve long hours and time on your feet
A marketing or creative mindset, with an interest in customer experience and engagement strategies
Lead Generation & Partnership Outreach
Event Planning, Coordination & Management
On-Ground Event Execution
Post-Event Reporting & Insights
Make a difference - As a fast-growing consumer start-up, joining us is both an opportunity to make a real difference in the lives of millions of women, as well as experience unique learnings first-hand as we scale up
Great team - We have a diverse team across Asia-Pacific where you will get to work alongside bright and driven individuals with proven experience in high-growth environments in both startups and MNCs alike.
Strong backing - We are funded and backed by top angel investors in SE-Asia.
Working flexibility - We believe in a hybrid working environment, where our team can benefit from the best advantages of working from home, working from office, and anywhere in between.
Blood is a challenger consumer brand that develops innovative period care products designed specifically for those who menstruate. By prioritizing user needs and experience, Blood shapes product design and material innovation to enhance wellness, including offerings like the world's first sanitary pad made from corn and the MenstruHeat cramp relief product.
- Founded
- Founded 2014
- Employees
- 11-50 employees
- Industry
- Paper & Forest Products
Marketing Executive