Drive growth through targeted Account-Based Marketing programs that enhance enterprise revenue and close collaboration with Sales across the U.S. market.
Partner closely with Demand Gen, Content Marketing, Product Marketing and Enterprise Sales to develop strategic account plans, including identifying key stakeholders, decision-makers, and influencers across complex buying committees.
Plan and execute events targeting decision makers and facilitate ABM workshops at target accounts.
Support competitive displacement initiatives, including strategic “switching” campaigns.
Partner with internal stakeholders and external agencies to execute personalized, high-touch 1:1 ABM campaigns tailored to each enterprise account.
Translate enterprise account strategy into clear, executable marketing programs, ensuring alignment across functions and regions.
Drive account engagement, pipeline generation, and deal acceleration across strategic enterprise opportunities in partnership with Sales.
Act as a bridge between regions to close communication and execution gaps across regions, driving consistency while maintaining account-level precision.
Develop and track KPIs, using cross-channel analytics to make decisions and improve campaign effectiveness.
7+ years of experience in enterprise marketing, Account-Based Marketing (ABM), or strategic B2B marketing roles.
Bachelor’s degree in Marketing or equivalent professional experience.
Proven track record of partnering closely with Enterprise Sales teams in a collaborative, revenue-focused environment.
Experience working with cross-functional teams in high-growth or scaling organizations.
Demonstrated ability to develop strategy and independently execute complex marketing programs end to end.
Hands-on experience executing 1:1 ABM campaigns targeting complex enterprise buying committees.
Strong understanding of enterprise sales cycles and multi-stakeholder decision-making processes.
Ability to work closely with Sales at a tactical level while maintaining a big-picture, strategic perspective.
Experience collaborating across global regions; international or multi-geo experience strongly preferred.
Highly organized and proactive, with the ability to lead cross-functional initiatives effectively.
Excellent communication and facilitation skills; experience leading strategic initiatives and workshops is a plus.
Innovative thinker with a strong bias for action
Familiarity or experience with optimization, data science, AI/ML, or applied mathematics is a plus, but not required.
Comfortable learning and using internal tools such as CRM, ABM platforms such as 6sense and content systems as well as Generative AI for marketing.
Customer Focus: Verbal & written communication skills that bring clarity and build trust.
Power of the Team: Motivated with a team-oriented mindset that aims to both inspire and be inspired by others.
Innovation: The courage to bring ideas forward and see yourself as an integral part of our global team.
Dedication: Organized and agile, focusing on meeting professional objectives while promoting a healthy work/life balance.
Integrity: Promise to uphold honesty as your compass and conduct all business practices with an ethical mindset and fiscal responsibility.
Gurobi Optimization specializes in creating advanced mathematical optimization software, designed to help customers tackle complex business challenges. With a robust client base of over 2,500 organizations worldwide, they focus on enhancing decision-making processes through powerful optimization technology.
Please mention you found this job on AI Jobs. It helps us get more startups to hire on our site. Thanks and good luck!
Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.
Marketing Manager Q&A's