Startup Jobs
Post a Job
AJ Bell

Employer Brand Manager

Greater Manchester , United Kingdom
contractor

AI overview

Lead and innovate the employer brand strategy while managing engaging employee events to enhance company culture and brand perception.

We’re looking for an experienced Employer Brand Manager to join our team on a 12 month fixed term contract to cover a period of maternity leave.

About the role:

This role is responsible for promoting and developing our employer brand presence, to reflect working life at AJ Bell and as per our brand strategy. It will play a key role in shaping the way AJ Bell is viewed to prospective and existing employees. Incorporated with the employer brand responsibilities this role will oversee the creation and execution of our employee events calendar.

Key responsibilities:

Employer Brand:

  • Lead the design, development and execution of our employer brand strategy.
  • Generate captivating content across various platforms, including social media, videos, employee blogs etc. both internally and via our social channels.
  • Seek opportunities to ensure our employer brand is positioned across different channels and maximise opportunities as they arise.
  • Monitor and analyse employer brand performance across various channels and make recommendations accordingly.
  • Provide reporting to track KPI’s and relevant MI for employer brand performance.
  • Monitor industry trends and competitor activity to identify opportunities for innovation and improvement in our brand efforts.
  • Work in collaboration with the wider HR and Recruitment team to ensure our employer brand supports their activities e.g. recruitment events, promotion of new employee benefits etc.
  • In partnership with the Senior HR Manager and Senior Recruitment Manager, mange the day-to day running of our Glassdoor and Indeed accounts.
  • Ensure content generated is within our corporate brand guidelines.

Employee Events:

  • Working collaboratively with our Internal Events Coordinator develop, manage and implement our annual events strategy to maximise employee engagement and returns.
  • Collaborate with key stakeholders to plan, manage and execute high value internal events.
  • Oversee the delivery of all internal events, consulting with the Internal Events Coordinator to ensure all staff events are delivered within budget and in a cost-effective way ensuring they are inclusive and accessible to all.
  • Support the Internal Events Coordinator in the negotiation and facilitation of venues and vendors to ensure great quality, and maximum value.
  • Support the Internal Events Coordinator to manage and oversee all high value events on the day, including directing event set-up, ensuring all facilities/equipment are in place and effective, welcoming guests, organising vendors, ensuring events run to schedule and any trouble shooting if required.
  • Identify areas for improvement including process and cost efficiencies to maximise employee engagement with events and employer brand.
  • Work with the Internal Events Coordinator to ensure clear reporting on the success of staff events to provide post event feedback to the Senior HR Manager.
  • Driving integration and collaboration across the AJ Bell DE&I Ambassadors to support employee led events.
  • Support the AJ Bell Futures Foundation with strong charity relationships and working to engage staff with fundraisers and volunteering opportunities.
  • Identifying and delivering the use of new technologies in support of delivering staff events.
  • Ensuring compliance with insurance, legal, health and safety obligations.

Other:

  • Supporting and enabling the business to achieve its regulatory requirements, including consumer duty.

About you:

Competence

  • Strong data analysis skills
  • Excellent organisational skills
  • Effective time management
  • Attention to detail
  • Communication and media planning
  • Working collaboratively with departments across AJ Bell
  • Calm under pressure
  • Shows initiative
  • Highly flexible
  • Relationship management

Knowledge & Skills

  • Event planning experience
  • Stakeholder management
  • Negotiation and influencing
  • Project management
  • Budget and cost tracking

About us:

AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 644,000 customers using our award-winning platform propositions to manage assets totalling more than £103.3 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.

Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.

Headquartered in Manchester with offices in central London and Bristol, we now have over 1,500 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years and in 2024 and 2025 named a Great Place to Work®.

At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.

What we offer:

  • Competitive starting salary
  • Starting holiday entitlement of 27, increasing up to 31 days with length of service and a holiday buy and sell scheme
  • A choice of pension schemes with matched contributions up to 8%
  • Discretionary bonus scheme
  • Annual free share awards scheme
  • Buy As You Earn (BAYE) Scheme
  • Health Cash Plan – provided by Simply Health
  • Discounted private healthcare scheme and dental plan
  • Free gym
  • Employee Assistance Programme
  • Bike loan scheme
  • Sick pay+ pledge
  • Enhanced maternity, paternity, and shared parental leave
  • Loans for travel season tickets
  • Death in service scheme
  • Paid time off for volunteer work
  • Charitable giving opportunities through salary sacrifice
  • Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
  • Personal development programmes built around you and your career goals, including access to personal skills workshops
  • Monthly leadership breakfasts and lunches
  • Casual dress code
  • Access to a range of benefits from our sponsorship deals

Hybrid working:

At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you'll spend 3-4 days per week in the office. For new team members, the first 3 months will be spent full-time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.

AJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.

We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.

If you like the sound of the above, or just want to know more about the company and the role, we'd love to speak to you.

Perks & Benefits Extracted with AI

  • Education Stipend: Personal development programmes built around you and your career goals, including access to personal skills workshops
  • Flexible Work Hours: Hybrid working model, where you'll spend 3-4 days per week in the office.
  • Health Insurance: Health Cash Plan – provided by Simply Health and discounted private healthcare scheme
  • Social events calendar: Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
  • Paid Time Off: Starting holiday entitlement of 27, increasing up to 31 days with length of service and a holiday buy and sell scheme
AJ Bell

We're now recruiting a Head of Customer Marketing (D2C) to be responsible for the acquisition, engagement and analysis of customers across the AJ Bell retail platform, taking ownership for the deployment of the company’s acquisition strategy, with a lens on delivering excellent customer outcomes and marketing budget. Working directly with the Head of Brand and Marketing Director, the role requires an excellent understanding of brand, marketing and customer behaviours in a digital marketing environment. The position is a strategically senior role, leading the setting of acquisition budgets, communication with customers, deployment of marketing spend and analysis of customer data whilst providing leadership of the retail customer team.What does the job involve?Overall responsibility for creation and deployment of customer acquisition budgetsResponsibility for retail customer communications strategy, with a focus on giving clear and accurate informationLeadership of retail customer team.Deployment of marketing spend to achieve agreed customer acquisition and cross-sell targetsAnalysis of customer behaviour trends, including presentations to executive management and BoardOwnership of media buying agency relationshipOwnership of internal relations with Brand, Product, Strategic Partnerships and Strategic Planning & GovernanceInteraction with Strategic Partnerships on customer pricing and retention strategiesSupporting and enabling the business to deliver good outcomes for retail customers by helping achieve any regulatory requirements, including consumer duty.Key Responsibilities:Execution of customer acquisition strategy, in line with regulatory requirementsWorking with Brand to maximise new funded customer conversionsDelivery of customer communicationsManagement of customer marketing teamReporting and development of customer behaviour modelsParticipation in senior management function for D2C platformCreation and delivery of MI reports for areas of responsibilityAbout you:You'll have the ability to acquire customers effectively in a heavily regulated environmentExcellent knowledge of customer marketing techniques in a digital marketing settingStrong leadership skills and ability to drive results against agreed budget envelopesAbility to negotiate effectively with external partiesEffective management of internal relationships across both D2C and Advised platformsAbility to anticipate trends in customer needsExcellent statistical knowledge and ability to communicate complex data effectively.Strategic planning skillsAbout us:AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers, to DIY investors with little to no experience. We have over 484,000 customers using our award-winning platform propositions to manage assets totalling more than £76.2 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.Headquartered in Manchester with offices in central London and Bristol, we now have over 1300 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years.What we offer:Starting salary of £90,000 - £110,000 (DOE)Generous holiday allowance increasing up to 31 days with service, plus bank holidaysHoliday buy/sell schemeHybrid working policyCasual dress codeDiscretionary bonusContributory pension schemeHealthcare Cash PlanBuy as you earn share schemeFree annual share schemePaid study support for qualificationsEnhanced maternity/paternity scheme from day oneBike loanSeason ticket loan portalDiscounted PMI and DentalFree gymPaid volunteering opportunities, free social events and moreAJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.

View all jobs
Get hired quicker

Be the first to apply. Receive an email whenever similar jobs are posted.

Ace your job interview

Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

Employer Brand Manager Q&A's
Report this job
Apply for this job