eCommerce Production & Campaign Coordinator

AI overview

Coordinate and optimize eCommerce campaigns, driving customer engagement through data-driven decisions and collaboration with cross-functional teams.
Buyagift and Red Letter Days are the UK’s leading gift experience provider. We’re all about turning special moments into extra-special memories. With a gifting range of 4000+ experiences from spa days and skydives to gourmet treats and once-in-a-lifetime adventures, we make it easy to give the gift of wow. 🎁 As part of the Moonpig Group, we’re proud to share that our vision is to become the most trusted platform in the UK gift experience market. Our mission is to spread happiness through thoughtful, joy-filled experiences. People are at the heart of everything we do. Since joining the Moonpig Group in 2022, we’ve been powered by strong values, bold ideas and a shared passion for making a real difference. Here, you’ll have the chance to shape the kind of experiences people never forget – and help us build connections that truly matter. eCommerce Production & Campaign Coordinator (12-month FTC) | 📍London – Hybrid (2 days in the office) | 💰Competitive Salary + Benefits About the Role We’re looking for an eCommerce Production & Campaign Coordinator to join us on a 12-month Fixed Term Contract, helping bring our trading plans to life across our websites. This role plays a key part in shaping the end-to-end customer journey, from inspiration through to purchase, by delivering engaging onsite content that educates, inspires and converts. You’ll work closely with Trading, Marketing, Product, UX and Creative teams to deliver trade-led campaigns, optimise landing pages and ensure our websites are always performing at their best. Using data and insight, you’ll help drive profitable growth through continuous improvement and conversion rate optimisation. Key Responsibilities
  • Support day-to-day website content implementation using Contentful, aligned to trading plans and priorities
  • Deliver trade-led campaigns across our websites, managing timelines, briefing creatives and tracking performance
  • Own the end-to-end homepage process, from briefing imagery and copy through to executing onsite updates
  • Ensure a consistent trading narrative across all onsite touchpoints to drive engagement and conversion
  • Work closely with Product and UX teams to roll out new features and improve the customer journey
  • Contribute to A/B testing ideation to continuously improve customer understanding and onsite performance
  • Conduct quality assurance checks to ensure accuracy, accessibility, consistency and brand alignment
  • Update promotional pages in line with the trading calendar to support key commercial moments
  • Collaborate with Operations, Customer Service and Legal teams to maintain key pages such as FAQs and terms and conditions
  • Lead the setup and maintenance of non-category specific PLPs, supporting category updates where needed
  • Support daily site audits to ensure content, links and assets are accurate and compliant
  • Work with senior stakeholders to optimise navigation and search functionality, staying ahead of customer and market trends
  • Monitor competitor activity to identify new ideas and opportunities to improve engagement and conversion
  • Campaign Planning & Execution
  • Support planning for key calendar campaigns, gathering cross-functional requirements and building delivery plans
  • Own campaign briefings with Design and Copy, ensuring all content is ready to go live in line with the trading calendar
  • Create preview versions and wireframes of campaign updates and manage stakeholder feedback
  • Build and maintain documentation covering campaign execution, learnings and performance outcomes
  • Partner with Design and SEO to ensure onsite content is optimised for search relevance and visibility
  • Reporting & Insights
  • Use Adobe Analytics to track KPIs such as conversion rate, click-through rate and scroll depth
  • Identify performance opportunities and support optimisation of existing and upcoming content
  • Provide regular updates on performance across homepages and key campaigns on both websites
  • About You
  • You have experience in eCommerce operations, content production or campaign delivery
  • You’re commercially minded and understand how digital activity drives revenue
  • You’re confident using data and reporting tools to inform decisions
  • You’re organised, detail-focused and comfortable managing multiple priorities
  • You enjoy working cross-functionally and building strong working relationships
  • You’re proactive, take ownership and enjoy finding better ways of doing things
  • Interview Process

    Stage 1: Recruiter screening call (15–30 minutes)
    Stage 2: Interview with the Hiring Manager and one additional team member (45–60 minutes)
    Offer! 🎉

    Our process may vary depending on role and availability. We keep candidates informed of any changes.

    What’s in it for you?
    We believe in empowering our team to do their best work. Enjoy:
     💸 Competitive Pay & Bonuses: Plus generous pension plans, staff discounts, and share schemes.
     💆🏾‍♀️ Wellbeing First: Private healthcare (UK), dental, life insurance, mental health support, and dog-friendly offices.
     🏖️ Flexible Working & Time Off: Generous holidays, hybrid working (unless specified otherwise, 2 days a week in the office), and opportunities for international working.
     📈 Career Growth: Learning allowances, coaching, and development programs.
    🤝 Recognition & Giving Back: Regular awards, charity support, length of service awards, and volunteering days.

    Want to see more?
    Check out our Linked In pages below:

    Our Ways of Working:
    We trust you to do what’s right, providing flexibility to balance work and life. We believe in giving you permission to innovate and focus on delivering meaningful results. We understand that effective ways of working are unique to each individual, role, and team, and we’re committed to supporting and discussing your specific needs throughout the interview process and beyond. Unless specified otherwise, most of our team works from the London office 2 days per week as part of our hybrid approach.

    Moonpig Group's Commitment to Equality, Diversity, and Inclusivity:
    At Moonpig Group, we’re all about creating a workplace where everyone feels they truly belong. We celebrate what makes each of us unique, whether that’s our background, how we work best, or what matters most to us.

    From working parents who need flexible hours to neurodiverse colleagues with specific working styles, we’re here to support our people in ways that work for them. Because when you feel valued and included, you can thrive, and so can we.

    We’re proud to have a number of employee-led groups driving this forward, including our LGBTQ+, Gender Balance, Neurodiversity and EMBRACE (Educating Myself for Better Racial Awareness and Cultural Enrichment) communities, plus our Group-wide EDI committee. These teams help make sure every voice is heard and every idea has a place.

    We know that diversity fuels creativity, innovation and connection, and that’s why we’ll keep pushing for progress. Together, we’re building a culture where everyone feels safe, supported, and free to be their brilliant, authentic selves.

    If you have a preferred name, please use it to apply and share your pronouns if you are comfortable to do so😊 - If you have any reasonable adjustment requests throughout the interview process please let us know on your application or speak to the Recruiter.



    Perks & Benefits Extracted with AI

    • Flexible Work Hours: Generous holidays, hybrid working (unless specified otherwise, 2 days a week in the office), and opportunities for international working.
    • Health Insurance: Private healthcare (UK), dental, life insurance, mental health support, and dog-friendly offices.
    • Learning Budget: Learning allowances, coaching, and development programs.
    • Volunteering and recognition programs: Regular awards, charity support, length of service awards, and volunteering days.

    Moonpig is an international eCommerce platform specializing in personalized greeting cards, gifts, and flowers. With a mission to help people connect and create meaningful moments, Moonpig offers a wide range of products for various occasions. The comp...

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