MyRunway
MyRunway

Ecommerce Growth Specialist

TLDR

Take ownership of the customer journey, optimizing conversion rates and leading CRM initiatives to directly impact revenue in a fast-paced, data-driven environment.

In a world full of abandoned carts and “almost” conversions…

Traffic came. Browsed. Left.

Opportunities slipped through tiny cracks in the funnel. Emails unopened. Discounts unnoticed. Journeys unfinished.

Then… you arrived.

You’re the kind of person who sees a drop-off and thinks, “There’s a story here.” You don’t just look at numbers, you chase them down, figure them out, and fix them.

At MyRunway, growth isn’t luck. It’s built. Tested. Tweaked. Rebuilt.

And that’s where you come in.

Requirements

What you’ll actually be doing:

  • Owning the customer journey from first click to repeat purchase and making every step convert better

  • Digging into data to spot leaks in the funnel and fixing them fast

  • Running A/B tests across site, email, landing pages, and promotions to drive uplift

  • Optimising conversion rates across product pages, checkout, and key flows

  • Working closely with marketing, supply and tech to implement growth ideas

  • Analysing campaign and onsite performance to identify quick wins and long-term opportunities

  • Leading CRM and lifecycle marketing initiatives, pulling in the right people and driving things through to the finish line

  • Turning insights into action, not just reports that sit in a folder

  • Staying on top of ecommerce trends, tools, and growth tactics that actually move the needle

What we need from you:

  • A degree/diploma in marketing, business, or similar

  • 2 to 4 years experience in ecommerce, growth, or digital marketing

  • Strong analytical mindset, you're comfortable working with data and drawing insights

  • Experience with tools like Google Analytics, CRM platforms, A/B testing tools

  • A problem-solving brain that doesn't stop at "this isn't working"

  • Strong attention to detail and ability to execute quickly

What’s in it for you:

  • The chance to directly impact revenue, not just impressions

  • A fast-moving environment where your ideas can go live quickly

  • Exposure to multiple parts of the ecommerce engine

  • A team that values action, curiosity, and getting stuff done

If you love turning small tweaks into big wins, we want you.

MyRunway is committed to transformation and redressing of past inequalities. Our employment equity goals will be taken into account in our selection process.

MyRunway is a dynamic fashion e-commerce brand focused on enhancing the customer journey by addressing gaps in the ecommerce landscape. With a commitment to transformation and driving conversions, we aim to create a shopping experience that not only meets customer needs but also promotes growth in the sector.

Founded
Founded 2015
Employees
201-500 employees
Industry
Professional Services
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