Director/ Senior Director, Marketing EMEA
TLDR
Lead the EMEA marketing organization by developing strategies that drive pipeline growth, market awareness, and customer engagement across multiple regions, fostering strong partnerships with sales.
Regional Strategy & Leadership
Develop and execute an integrated pan-EMEA marketing strategy aligned to company growth objectives and regional sales priorities.
Drive measurable pipeline creation, acceleration, and market awareness across enterprise and partner channels.
Serve as a key participant in the global Marketing Leadership Team, contributing regional insights, strategic direction, and operational leadership.
Act as the primary advocate for EMEA within the broader global marketing organization, ensuring regional priorities, opportunities, and market dynamics are effectively represented.
Sales Partnership & Cross-Functional Alignment
Build strong, trusted partnerships with EMEA sales leadership to ensure tight alignment on business priorities, pipeline goals, account focus, and go-to-market execution.
Partner closely with regional and global stakeholders across sales, alliances, customer success, communications, and demand generation teams.
Establish a highly collaborative operating rhythm between marketing and sales to maximize regional performance and accountability.
Team Leadership
Lead, mentor, and scale a high-performing distributed EMEA marketing team with regional coverage across:
UK
Northern Europe
DACH
Southern Europe
Middle East
Foster a culture of accountability, collaboration, innovation, and execution excellence across a geographically distributed organization.
Bring experience managing international teams and operating effectively across diverse regional markets and cultures.
Field, Events & Partner Marketing
Own EMEA field marketing strategy including executive programs, customer events, third-party conferences, roadshows, and partner initiatives.
Develop scalable partner marketing programs with strategic alliances and channel partners to drive awareness and pipeline contribution.
Ensure regional programs effectively support enterprise sales motions and customer engagement objectives.
Global Coordination & Regional Execution
Coordinate with global marketing teams on:
Campaign strategy and execution
Media and analyst awareness
Public relations and communications
Digital demand generation and advertising
Localization and regional adaptation of programs and content
Ensure global initiatives are effectively translated and optimized for EMEA market needs and buying behaviors.
Budget & Performance Management
Own and manage the EMEA marketing budget, optimizing investment against pipeline, awareness, and ROI objectives.
Establish clear KPIs, reporting frameworks, and operational rigor to measure performance and guide investment decisions.
Continuously evaluate and optimize regional marketing effectiveness based on business impact and market insights.
10+ years of B2B enterprise marketing experience, including significant experience leading regional marketing organizations across EMEA within a SaaS or enterprise software company.
Proven track record building and executing pan-EMEA marketing strategies that drive measurable pipeline and revenue growth.
Strong experience partnering closely with regional sales leadership and building highly aligned go-to-market relationships.
Demonstrated success leading geographically distributed international teams across multiple EMEA markets.
Deep expertise in field marketing, events, partner marketing, and enterprise demand generation.
Experience operating effectively within a global, matrixed organization and influencing cross-functional stakeholders at senior levels.
Strong analytical, operational, and budget management skills.
Excellent communication, leadership, and executive presence.
Preferred Experience
Experience in cybersecurity, identity security, or adjacent enterprise security markets strongly preferred.
Familiarity with enterprise SaaS go-to-market models and regional market dynamics across EMEA.
Experience working in high-growth, fast-paced technology companies.
What We’re Looking For
We are looking for a collaborative and commercially minded marketing leader who can operate strategically while remaining close to execution. The ideal candidate is an energetic advocate for EMEA, an exceptional partner to sales leadership, and a proven builder of high-performing international teams. They will bring the ability to influence globally, execute regionally, and deliver measurable business impact in a fast-growing enterprise SaaS environment.
Saviynt builds an AI-powered identity platform that helps organizations manage access to their applications and data securely. Targeting businesses looking for robust identity governance and access management solutions, Saviynt differentiates itself by combining transparency with innovative security measures, ensuring clients can trust their vital security architecture.
- Founded
- Founded 2010
- Employees
- 500+ employees
- Industry
- Internet Software & Services
- Total raised
- $40M raised