Match Group
Director, Product Research & Insights
TLDR
Lead the UX Research strategy central to Tinder’s transformation by synthesizing complex behaviors into actionable insights, driving product decisions that foster meaningful connections.
Our Mission
Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™
Our Values
Take the Lead
We don't ghost our work or each other. Just as users don't leave their matches hanging, we don't let each other down.
Move Fast
We have a bias for action and urgency. Something that could be done tomorrow would be better if done today.
Better Together
We keep connection at the heart of dating and at the heart of how we work. Just as our users are better when they connect with others, so are we when we collaborate.
Real Talk
We say the hard thing the human way. Just as we ask our users to behave with kindness and candor in our community, we expect Team Tinder to do the same.
Safety First
We act with integrity, transparency, and consistency so people feel safe—whether they're swiping, matching, or working alongside us.
Spark Fun
We have fun to unlock creativity, fuel innovation, and help us build better experiences for daters.
Tinder is at a pivotal moment. We’re building on our swipe-based experience to create more meaningful, real-world connections rooted in trust and authentic self-expression
This shift requires a deeper, more actionable understanding of human behavior, relationships, and social dynamics. UX Research is central to that transformation.
The Director of UX Research leads the research function at Tinder with direct influence on product direction, company priorities, and long-term bets. You will identify the most important unknowns, synthesize signals across research, data, and customer input, and create conviction around where to go next.
This is not a service role. This is a decision-making function. And this is a rebuild moment—you will define how research operates, where it focuses, and how it drives impact across the company.
What You’ll Do:
Define and drive the UX Research strategy aligned to company priorities, focusing the team on the highest-leverage work
Identify and close the critical knowledge gaps blocking product and business decisions
Synthesize inputs across research, data, customer feedback, and cultural signals into clear patterns and perspectives
Shape product and company direction by influencing roadmaps, defining problems, and building conviction on key bets
Personally lead high-impact, ambiguous research that informs executive decision-making
Build, mentor, and scale a high-performing team of researchers
Establish a simple, scalable operating model that enables continuous understanding of users
Bring the company closer to users through strong storytelling and direct exposure to real customer experiences
What You Bring:
Significant experience leading UX Research and influencing senior decision-making in complex product environments
Strong judgment across qualitative and mixed methods, with the ability to balance depth and speed
Proven track record of building and developing high-performing research teams
Ability to synthesize complex and conflicting inputs into clear, actionable direction
Exceptional communication and influence across product, design, and leadership
Comfort operating in ambiguity and defining strategy in evolving environments
Why This Role Matters:
Tinder sits at the intersection of culture, relationships, and technology. Few products generate as much opinion—or have as much impact on people’s lives.
This role defines how a global company listens, learns, and decides. You will shape not just what we build, but how we understand the humans we build for—and how that understanding drives meaningful, real-world connection.
Commitment to Inclusion
At Tinder, we don’t just accept difference, we celebrate it. We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences. Learn more here: https://www.lifeattinder.com/dei
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please speak to your Talent Acquisition Partner directly.
#Tinder
Match Group builds a diverse portfolio of dating apps, including industry leaders like Tinder, Hinge, and OkCupid, focused on fostering meaningful human connections. With a user base spanning the globe, Match Group delivers innovative technology solutions tailored to help people find love and build relationships in a safe and supportive environment. Their unique approach combines cutting-edge technology with a deep understanding of human interactions, making them a key player in the online dating space.
- Founded
- Founded 2009
- Employees
- 500+ employees
- Industry
- Internet Software & Services