Director of Product Marketing

Director of Product Marketing

Location: Hybrid (3 days in office per week) in Colorado Springs, CO; Redmond, WA or remote in AZ, AR, CA, CO, FL, GA, IL, IN, IA, MD, MI, MN, MO, NC, OH, OK, PA, SC, TN, TX, WA, VA

About the Role:

The Director of Product Marketing at Pushpay is responsible for building and leading a world-class product marketing team that drives breakthrough storytelling, product positioning, and go-to-market excellence. Reporting to the SVP of Marketing, this role sits at the critical intersection of Product, Marketing, Sales, and Customer Success, with accountability for developing differentiated product narratives that resonate with our church, parish, and nonprofit customers. You'll own the product lifecycle from roadmap influence through launch to adoption, ensuring our teams are equipped with compelling positioning, competitive intelligence, and enablement tools. You'll also oversee our creative production team, ensuring product messaging is communicated clearly and compellingly across all touchpoints.

The ideal candidate is a highly-motivated self-starter who balances strategic vision with hands-on execution and has a strong bias toward action with an ability to ruthlessly prioritize. We're looking for an inspirational player-coach who embraces innovation (including AI-powered workflows to accelerate time-to-market and quality) and genuinely cares about developing people as much as developing campaigns. You'll work alongside product marketers and creative professionals to push the envelope on what world-class product marketing looks like at Pushpay.

Your primary focus is creating product stories that differentiate Pushpay, driving product adoption, and enabling Sales and Customer Success teams to articulate our value with confidence. You should have strong B2B SaaS product marketing experience with proven expertise in positioning, messaging, competitive intelligence, and sales enablement. Passion for serving faith communities is essential—we're looking for someone energized by the mission of strengthening churches and parishes.

Named as one of BuiltIn ‘Best Places to Work’ in Seattle, Denver and Dallas for 2025; ranked number 10 by Seattle Business Magazine in the ‘Washington’s 100 Best Companies to Work For’ list in the large companies category for 2024; named as a 2025 'Best Places to Work for Women' by Best Companies Group.

Benefits and Compensation:

We have a passion for making all employees feel supported. In addition to having a genuine interest in helping you do your best work and drive your career, we offer:

• 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee

• 70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents

• 401K match

• Hybrid work model - 3 days in the office / 2 days remote each week

• 12 paid Company Holidays

• 2 paid Volunteer Time Off days

• 25 days PTO

• Paid parental and adoption leave

• Compensation Range: $197,955 - $241,945 depending on location.

Compensation ranges are determined by role and location. The range displayed on each job posting reflects the pay range for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

The following states are approved as remote work locations for this position: AZ, AR, CA, CO, FL, GA, IL, IN, IA, MD, MI, MN, MO, NC, OH, OK, PA, SC, TN, TX, WA, VA - All other states are not in consideration for this role at this time.

What You’ll Do:

• Build and Lead World-Class Teams: Recruit, coach, and develop high-performing product marketing and creative production teams. Establish best practices, teach proven methodologies, and continuously upskill team members to elevate capabilities and performance. Model excellence in product storytelling, strategic thinking, and cross-functional collaboration
• Set Goals and Drive Accountability: Establish clear, measurable objectives aligned to business priorities for both product marketing and creative production teams. Monitor progress against goals, maintain high standards for quality and reliability, and hold team members accountable for delivering results on time and on strategy
• Own Product Marketing Strategy: Develop and execute comprehensive product marketing strategies including market positioning, messaging frameworks, competitive intelligence, sales and customer success enablement, and go-to-market plans across multiple segments and personas
• Champion Bold, Differentiated Storytelling: Lead the development of breakthrough product narratives that stand out in the market and speak authentically to faith communities. Own the creative vision for how Pushpay's products are positioned and communicated, ensuring storytelling that is both distinctive in the market and authentic to our customers' needs.
• Develop High-Impact Sales and Marketing Assets: Own the strategy and oversee execution of sales enablement materials including pitch decks, one-pagers, battlecards, case studies, testimonials, and website product messaging. Leverage AI and automation to create tailored, customized assets that address unique customer pain points, displacement opportunities, and expansion scenarios. Ensure sales and customer success teams have the right content at the right time to close deals and drive adoption
• Lead Creative Production: Direct the creative production team (content, design, video) to translate product messaging into compelling, high-quality assets. Create clear creative briefs, provide strategic direction, and ensure brand consistency and storytelling excellence across all customer touchpoints
• Drive Product Launch Excellence: Orchestrate end-to-end product launches and releases, collaborating with Product Management, Growth Marketing, Sales, and Customer Success to ensure coordinated execution, market readiness, and measurable business impact
• Accelerate Product Adoption: Develop and execute strategies that drive product adoption, expansion, and cross-sell opportunities, resulting in increased revenue, customer satisfaction, and retention. Partner closely with Customer Success to deliver ongoing value communication to existing customers
• Champion Competitive Intelligence: Monitor market trends, competitive landscape, and customer feedback to continuously refine positioning, identify opportunities, and ensure Pushpay maintains differentiated, leading-edge messaging
• Foster Cross-Functional Partnership: Build strong, trust-based relationships with Product Management, Growth and Retention Marketing, Sales, and Customer Success teams to drive GTM alignment and ensure a consistent, compelling customer experience
• Provide Marketing Leadership: Serve as a key member of the Marketing Leadership Team, evaluating strategic tradeoffs, recommending investments, and driving decisions that advance business objectives across product lines, markets, and functions
• Leverage Innovation: Champion the adoption of AI and emerging technologies to improve team efficiency, accelerate time-to-market, and enhance the quality of deliverables

What You’ll Bring:

• Product Marketing Expertise: 10+ years of proven B2B SaaS product marketing experience with a track record of developing successful positioning, messaging, and go-to-market strategies across diverse customer segments. Expert in enabling both Sales teams (acquisition) and Customer Success teams (retention, value delivery, and cross-sell/expansion)
• Strategic Storyteller: Exceptional ability to craft compelling, differentiated narratives and present ideas effectively to senior leadership and cross-functional stakeholders. Strong writing skills that translate complex product value into clear, customer-centric messaging
• Player-Coach Leadership: Inspirational leader with high EQ who balances strategic thinking with tactical execution. Proven ability to build, mentor, and grow diverse, high-performing teams while maintaining individual contributor excellence when needed
• Data-Driven Decision Maker: Results-oriented with strong analytical skills to interpret data, identify problems and opportunities, and drive measurable improvements in marketing effectiveness and product adoption
• Cross-Functional Collaborator: Exceptional ability to influence and build trust-based relationships across Product, Sales, Customer Success, and Marketing teams. Skilled at driving alignment and action in matrixed environments
• Thrives in Ambiguity: Comfortable operating in fast-paced, evolving environments with a bias toward action. Quick to identify challenges, propose solutions, and adjust based on learnings
• Innovation Mindset: Out-of-the-box thinker who leverages emerging technologies (including AI tools) to accelerate quality and speed-to-market. Knows the playbook but isn't limited by it
• Customer Champion: Unrelenting focus on understanding customer needs and ensuring they drive product positioning, messaging, and go-to-market strategies
• Competitive & Agile: Embraces calculated risk-taking with a competitive spirit that moves quickly in response to both successes and learnings
• Mission-Driven: Genuine passion for serving faith communities and understanding their unique needs. Experience marketing to mission-driven organizations highly valued

Education and Experience:

• 10+ years relevant Product Marketing experience, preferable B2B SaaS 
• 3+ years leadership experience building and managing high-performing teams
• BA/BS Degree in Marketing, business, or equivalent

Work Environment & Physical Demands: 

Prolonged periods of sitting at a desk and working on a computer will be required. This role consistently operates standard office equipment such as computers and phones. This is largely a sedentary role but may occasionally require lifting up to 50 pounds, walking, bending, or standing as necessary. This description reflects management's assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned.

If you require a modification to your work equipment or furniture please contact the People Team - [email protected]

Pushpay is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. Pushpay uses E-Verify to confirm employment eligibility. Head to our career page to learn more.

If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Pushpay, please contact [email protected].

About Pushpay

Pushpay helps organizations and communities come to gather & stay connected, strengthening community, connection, and belonging through our suite of mobile apps, management software, and giving technology. Our 550 Pushpay teammates support 10,000+ customers as they drive social good, and we’re honored to have processed over $15 billion in charitable giving. We’re growing fast, including some exciting acquisitions in recent years, and we need driven talent. Join Pushpay and grow with us!