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What You’ll Do as a Director of Product Management and Marketing (PMM) – Cybersecurity at Arteris
Arteris is seeking a Director of Product Management and Marketing - Cybersecurity to drive the industry-leading Cycuity Radix product line, including its adoption and proliferation across commercial and government customers developing semiconductors. The Arteris security business unit, that you will collaborate with, offers leading-edge products and services to help customers detect and remediate security weaknesses during the semiconductor design process, solving a growing challenge in electronic systems and its underling semiconductors chips and chiplets. You will work with multiple teams, including R&D, marketing, sales, and field engineering to define, support, and enable the deployment of the hardware security assurance product portfolio and related solutions. The goal is to help semiconductors design organizations to build an effective, proactive cybersecurity program that ensures chip designs are secure before they go to manufacturing.
Leveraging your business and technical background in semiconductor design and Electronic Design Automation (EDA), you will lead the product management and marketing process for the cybersecurity products including requirement gathering, competitive analysis, product roadmap planning and execution oversight, packaging & pricing, go-to-market, and customer feedback processing. Furthermore, you will drive and collaborate with the broader Product Management and Marketing team, Brand Marketing, Digital Marketing, and Ecosystem Marketing on security related content creation, collateral development, launches, industry trade shows, promotion, sales enablement, and engagement with ecosystem partners. This internal and external-facing role also includes key engagements with business and technical media, as well as customer visits to deeply understand their needs and to articulating the technical benefits of our products and solutions.
You will primarily partner with the security business unit, including its R&D, sales, and technical field teams, and coordinate all efforts with the broader Arteris Marketing team and broader Arteris Sales team. This position offers a unique opportunity to accelerate the growth of a market-leading semiconductor cybersecurity business by driving and expanding an innovative product portfolio and its adoption, from building awareness to driving customer success.
Key Responsibilities:
- Drive the detailed security product strategy and roadmap that meet and exceed the provided business goals. For this, you will closely collaborate with all stakeholders, including R&D, sales, field engineering, and finance. You will maintain a formal documentation and tracking process including MRDs and PRDs and communicate the roadmap to all relevant parties including customers.
- Research and closely monitor the hardware cybersecurity landscape and establish Arteris as a thought leader and comprehensive solution provider. This includes understanding market segments and their needs, industry trends, competition as well as standards, regulations and legislation.
- Engage with customers to understand their business and technical security challenges and collect input for the Arteris security product strategy and roadmap. Furthermore, you will collect feedback from customers for current product usage including issues and enhancement requests.
- Organize planning meeting, regular operational status meetings, and support business reviews. You will monitor the execution of the product roadmap in collaboration with R&D and adjust scope and timelines as needed while minimizing overall business impact in coordination with R&D, sales, and finance.
- Drive product and technology early-access and beta programs, pricing and packaging, licensing, and go-to-market activities, including launches and supporting ecosystem collaboration and enablement.
- Collaborate with the broader marketing team as well as R&D, Sales, and Field teams to develop product positioning targeting buyer personas, and develop product content, including white papers, speaking abstracts, articles, and presentations.
- Serve as an industry evangelist and domain thought leader by blogging, engaging on social media and technical media platforms, and speaking/presenting at customer, ecosystem partner, and industry events.
- Ecosystem program support for cybersecurity across partners and standard bodies, in collaboration with the Ecosystem Marketing, Brand Marketing, and R&D teams.
- Drive portfolio expansion, including security and safety capabilities in adjacent products, creating a common umbrella of capabilities across all products.
What You Bring:
- You are a team player and passionate about your job.
- You are an excellent problem solver and have empathy for the complex problems our customer face.
- You are results driven and a solid communicator
Experience Requirement/ Qualification:
- Must be a U.S. Citizen or national (resident of American Samoa or Swains Island).
- Strong background in EDA Verification, from simulation to formal, emulation, and prototyping, and solid understanding of its market needs and ecosystem dynamics.
- 10+ years of customer-facing B2B commercial experience.
- 5+ years of experience in Product Management, Technical Product Engineering, or Technical Sales, and P&L responsibilities or oversight, including having owned or executed complete lifecycle product management from early adopter engagements to public launches to end-of-sales and end-of-support.
- 5+ years of direct and indirect team leadership experience.
- 3+ years of SoC/ASICs experience.
- Background in cybersecurity and aerospace & defense is a plus.
- Good working knowledge of the semiconductor industry, trends, and drivers.
- Hands-on attitude towards all PMM functions and effective teamwork
- Strong operational and organizational skills, including cross-functional teams, from seasoned executive team down to new hires.
- Strong presentation skills, as well as excellent verbal and written communication skills.
- Collaborative and passionate about the success of the entire team.
- Sense of humor and comfortable working in fast-moving, ambiguous environments.
Education Requirements:
BS/MS in Electrical Engineering / Computer Engineering or equivalent.
Estimated Base Salary
- $180,000 to $210,000 annually. Your base salary will be determined based on your location, experience, and the pay of employees in similar positions.
About Arteris
Arteris is a global leader in system IP used in semiconductors to accelerate the creation of high-performance, power-efficient silicon. Arteris network-on-chip (NoC) interconnect IP and system-on-chip (SoC) integration automation software are used by the world's top semiconductor and technology companies to improve overall performance, engineering productivity, reduce risk, lower costs, and bring complex designs to market faster. Learn more at arteris.com.
With over 300 team members headquartered in Silicon Valley and offices around the world, we work with startups and global tech leaders alike to build the next generation of electronic products. We believe in people, purpose and impact. Join us and help shape what comes next.
