Director of E-Commerce and Strategic Accounts

Tallahassee , United States
full-time

AI overview

Drive significant revenue growth by leading digital sales strategies across multiple channels including direct-to-consumer and major retailers like Amazon and Wayfair.

About Golden Lighting Golden Lighting is a premier name in the residential design industry, recognized nationally for delivering "Expert Lighting Designs for Every Space." We combine the market reach of a major brand with the agility and culture of a tight-knit, 30-person private enterprise. We are profitable, growing, and obsessed with quality—not just in our products, but in our operations.

The Executive Opportunity We are seeking a Director of E-Commerce & Strategic Accounts to join our leadership team and drive the next phase of our expansion. This is not a maintenance role; it is a strategic position for a leader who wants to influence the direction of the company.

Who You Are:

  • A Strategic Architect: You don't just follow processes; you build and optimize them to scale a business.
  • Decisive Leader: You thrive in an environment where autonomy is the norm, and you are comfortable making high-stakes business decisions.
  • Builder: You are looking for a long-term tenure where you can see the direct ROI of your leadership on the company’s bottom line.

Requirements

We are looking for a high-impact Sales Director to take full ownership of our digital revenue channels. This role covers the entire digital spectrum: our Direct-to-Consumer (DTC) website, 3rd Party Marketplaces (Amazon/Walmart), and Strategic E-Retail Partners (Wayfair, Home Depot, Lamps Plus).

This is a high-growth position. You will not just "manage accounts"; you will aggressively drive sales through strategic promotions, relationship management, and digital marketing. You will own the P&L for these channels and lead the strategy to significantly scale revenue.

Key Responsibilities

1. Strategic Account Management (Wayfair, Home Depot, Lamps Plus)

  • Relationship Growth: Serve as the primary point of contact for buyers and category managers at key partners (Wayfair, Lamps Plus, Home Depot, Lowe’s, etc.).
  • Program Participation: Negotiate and execute entry into high-volume retailer programs (e.g., Wayfair’s Way Day, Home Depot’s Special Buy events).
  • Assortment Expansion: Analyze partner gaps to push new product placement and increase our "share of shelf" on their digital storefronts.

2. Direct-to-Consumer & Marketplace Strategy

  • DTC Website: Own the P&L and user experience for our brand site. Lead strategies to increase traffic, Conversion Rate (CR), and Average Order Value (AOV).
  • Amazon & Walmart Marketplace: Manage the day-to-day health of our Amazon (Seller/Vendor) and Walmart accounts. Secure the "Buy Box," manage FBA/FBM strategies, and optimize listings for SEO.

3. Digital Marketing & Promotions Leadership

  • Unified Calendar: Create a master promotional calendar that aligns our DTC efforts with retailer-specific events.
  • Retail Media: Manage budgets and strategy for retailer-specific advertising platforms (e.g., Wayfair Sponsored Products, Home Depot Retail Media, Amazon PPC).

Qualifications, Skills & Education

  • Education: Bachelor’s degree in Business Administration, Marketing, Finance, or a related field is required.
  • Communication: Exceptional verbal and written communication skills. You must be able to negotiate effectively with tough retail buyers and present clear strategic updates to the C-Suite.
  • Financial Acumen: Strong financial literacy is non-negotiable. You must be able to read a P&L, calculate Contribution Margin, manage budgets, and understand the impact of returns/allowances on net profit.
  • Technical Proficiency:
    • Microsoft Excel: Advanced proficiency required (Pivot Tables, VLOOKUP, and forecasting modeling are daily tools).
    • Microsoft Word/PowerPoint: Ability to create professional presentations and proposals for major retail partners.
    • E-Com Platforms: Proficiency with Shopify, Amazon Seller Central, and Retailer Portals (Home Depot IDM, Wayfair Partner Home).

Professional Experience

  • Experience: 7+ years in E-Commerce sales, with a specific track record of managing Wayfair, Home Depot, and Amazon.
  • Industry Fit: Knowledge of the lighting industry is not a requirement.
  • Growth Track Record: You must be able to demonstrate how built high volume sales in your industry.

At Golden Lighting, we import and distribute residential lighting throughout North America. We sell our decorative lighting fixtures through online eCommerce retailers, lighting showrooms, and electrical supply houses. We have been in business since 1982, and through our agile mindset and embrace for innovation, we have weathered economic downturns and have evolved in an ever-changing marketplace. For each of the past five years, our business has grown at a steady pace, leading to several new career opportunities. We feel that our growth is fueled by our amazing team, and we make it a focus to provide an exciting company culture and to build our teams with dynamic, self-motivated people! Our strong industry awareness, high-level of customer service, and well-trained professionals are hallmarks that have solidified our position as a leader in the residential lighting industry.

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