Director, Media Platform Development

AI overview

Lead the development and implementation of advanced media tools for digital and traditional media operations, utilizing a hybrid development team and overseeing AI-driven strategies.

Reports To: CTO

Location: Nashville, TN

Position Summary

The Director of Media Platform Development is responsible for developing robust and cutting-edge software to support our digital and traditional media operations within the agency. This individual leads a hybrid team of internal developers and dedicated vendor developers supporting the Unlock Media Control Platform, Unlock Performance Insights and other internal and external facing platforms that interface with major digital and traditional advertisers to create automations and efficiencies that help Unlock Health to continue to lead the industry in advanced campaign management. This individual plays a central role in leading the development and implementation of these media tools.

Key Responsibilities

  • Serve as the lead architect for Unlock Media Control Platform and Unlock Performance Insights and participate in roadmap construction
  • Lead a hybrid development team constructing and maintaining ad campaign tools developed in Node.JS, React, and Angular frameworks
  • Oversee AI implementation and oversight for advanced campaign bidding strategies
  • Set sprint cadences and oversee development methodologies that ensure fast-paced roadmap execution
  • Manage vendor relationships with development contractor vendors
  • Coordinate with Cloud Operations team on construction of DevOps pipelines to support regular deployment using robust testing and validation frameworks

Qualifications

Education & Experience

  • Bachelor’s degree in Computer Science, or a related field.
  • 6-8 years of experience in software development
  • 3-5 years of Javascript development experience (including both front and backend development)
  • 3-5 years of consultative technical solution development and/or architecture
  • 2-4 years of experience in developing marketing media technology for ad agencies
  • 2-3 years of experience supporting high-volume ad campaign execution
  • 1-2 years of experience with search advertising technology and implementation
  • 1-2 years of experience with Google Cloud Platform tools and development (including Firebase, BigQuery, etc.)

Technical Skills

  • JS proficiency and React and Angular framework experience
  • Advanced API development with fault tolerant solutions that support high volume production environments
  • Google Cloud Platform proficiency (Bigquery, Firebase, Cloud Functions, etc.)
  • Strong proficiency in workflow automation, form design, and custom report creation
  • Familiarity with Figma or similar UX tools
  • Detailed understanding of ad campaign mechanics

Soft Skills

  • Exceptional problem-solving and analytical thinking abilities.
  • Strong communication and stakeholder engagement skills across technical and creative teams.
  • Detail-oriented, organized, and able to manage competing priorities in a deadline-driven environment.
  • Passionate about optimizing tools and processes to improve team productivity and client delivery outcomes.

About Us:

Unlock Health is a full-service marketing communication agency, grounded in technology, built for healthcare - and integrated with a managed care consultancy with deep revenue strategy expertise. We brought together leading healthcare firms to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can attract and retain patients, grow brand equity, and protect their margins. We help our clients do everything from patient acquisition and brand building, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward.

  Unlock Health breaks down the walls that healthcare providers have lived with for decades. We connect the dots across managed care and marketing so that providers can realize their missions and patients can get the right care. We've brought together the top healthcare marketing organizations to make this vision a reality, with a team of experts in managed care, technology, and ROI design.   Fraud Alert!   Beware of scammers!   Unlock will never request payment to process documents, refer you to a third party for handling applications, or ask for any fees. Unlock processes all applications through our Applicant Tracking System (ATS), Greenhouse. If someone contacts you claiming they can offer employment with Unlock in exchange for money, do not engage. Protect yourself by not sending funds to anyone making such claims. If you suspect a fraudulent offer, please contact the talent team directly at <[email protected]>. Unlock takes these matters seriously and is working closely with the proper authorities to handle these incidents.   Helpful tips: Our careers page is: https://job-boards.greenhouse.io/unlockhealth Our LinkedIn page is: https://www.linkedin.com/company/gounlock/ We only receive applications through Greenhouse. If someone is directing you to fill out an application that is not in Greenhouse, it is likely illegitimate  All company email addresses end in "@unlockhealthnow.com" - if you receive an email from someone at a different domain claiming to work for Unlock, it is likely spam We will never ask for payment throughout the application or onboarding process We will never request I-9 information (such as a copy of your passport or birth certificate) or bank details in a job application

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