Director - Inside Sales

This role is with our portfolio company - SolarSquare

About SolarSquare:

At SolarSquare we are building the Home-Energy brand of future India. We help homes switch to rooftop solar and move away from traditional coal electricity. We are a full-stack D2C residential solar brand - designing, installing, maintaining (after-sales) and financing solar systems for home-owners across India.

In 3 years we have scaled to become the leading residential solar brand in India. We are obsessed with quality, customer service and innovating to make it simple for homes to switch to solar. We are looking for leaders to join us in this mission.

Role Overview

As the Director – Inside Sales, you will be responsible for building and leading a high-performing inside sales team that drives lead conversion and revenue growth. This role requires a mix of sales leadership, process optimization, CRM discipline, and coaching. You will work closely with marketing, product, and field ops to ensure a seamless customer journey from lead to conversion.

Key Responsibilities

• Lead, manage, and scale the inside sales team (telecalling executives, team leads, regional inside sales reps)
• Own sales targets for inside sales channel across geographies
• Improve lead-to-demo and demo-to-sale conversion metrics through structured funnel analysis
• Define and implement scripts, call cadences, CRM hygiene, and quality benchmarks
• Drive daily/weekly reviews, training, and performance tracking for inside sales reps
• Collaborate with marketing to refine lead quality and optimize funnel drop-offs
• Work with tech/product/ops to improve sales workflows and automation
• Own reporting and dashboards to give leadership visibility on sales performance and bottlenecks

Requirements

• 8–10 years of experience in inside sales, telesales, or sales ops, preferably in a high-growth B2C/B2B startup
• Proven track record of building and managing large inside sales teams Strong understanding of sales metrics, CRM systems (e.g., LeadSquared, Salesforce, Zoho)
• Exceptional analytical, coaching, and communication skills
• Experience in solar, renewables, fintech, edtech, or telecom sectors is a plus
• A growth mindset with the ability to thrive in a fast-paced environment