Digital Marketing Specialist

AI overview

Drive engagement and conversions through innovative content marketing strategies while collaborating with design and product teams to enhance the SheCodes brand.

Help deliver amazing experiences to SheCodes students.

SheCodes is on a mission to teach women how to code, and we’re looking for a creative, data-driven Digital Marketing Specialist to help take our brand to the next level. If you have a passion for digital marketing, experience in EdTech or info products, and a proven track record of driving engagement and conversions through high-impact content, we want to hear from you!

In this role, you will:

  • Develop and execute content marketing strategies to drive traffic, engagement, and lead generation.
  • Manage and optimize ads across multiple platforms (Facebook, Google, etc.).
  • Plan and manage social media campaigns, growing our presence and engagement.
  • Create and maintain landing pages that convert, focusing on clear messaging and user experience.
  • Lead email marketing efforts, including crafting newsletters and automation flows.
  • Collaborate with design and product teams to ensure content is consistent with the SheCodes brand voice and mission.
  • Analyze performance metrics to refine strategies and report results.

We’re looking for someone who:

  • Proven experience in content marketing for EdTech or info products.
  • Strong copywriting and content creation skills.
  • Proficiency in email marketing platforms (MailChimp, HubSpot, etc.).
  • Ability to analyze data and make informed decisions.
  • Knowledge of SEO best practices is a plus.
  • Excellent communication skills and the ability to work in a fast-paced environment.

We’re looking forward to hearing from you!

At SheCodes, our team is made up of hard-working, quick-learning, passionate people. Even if you don’t fit all of the criteria listed in the description above, we encourage you to apply if you think you’ll be a good fit. We welcome and cherish diversity in our company to help sustain a well-rounded team and outlook.

With women holding only 25% of coding jobs and earning 30% less than men, SheCodes aims to close this gap by teaching essential skills for today’s job market. We are present on 6 continents, spanning countless time zones, and have empowered hundreds of thousands of students. We are continuously working to expand our reach and provide the best possible experience for every customer.

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