Digital Marketing Specialist

Develop and implement digital media plans across various channels (e.g., Search Platforms, Social Media, Programmatics), aligning with overall marketing and individual campaign strategies.

Plan and execute digital marketing campaigns focused on attracting driver partners and new users to join our platform, while keeping in mind the typical marketing funnel from awareness to conversion.

Assist in managing digital marketing budgets, ensuring efficient allocation of resources while maximizing ROI.

Ensure consistent brand messaging across digital platforms.

Ad optimize on paid channel as Meta, Google analytics etc.

Create digital content optimized for different channels and target audiences according to your crafted strategy. 

Plan, communicate, and report on key performance metrics (KPIs) for all digital marketing activities.

Collaborate with cross-functional teams (e.g., regional office, sales, operations) to achieve business objectives.

Coach other members of the marketing team, fostering their understanding of the digital landscape.

Minimum 5 years of experience in digital marketing, with a focus on performance marketing, content marketing, and social media.

Experience working in a data-driven, results-oriented environment, with a proven track record of using data and analytics to inform digital marketing strategies and drive impactful results.

Strong analytical skills and proficiency in using digital marketing tools (e.g., Google Analytics, Google Ads, social media analytics platforms, social listening platforms).

Ability to plan, organize, execute, and manage multiple digital marketing projects simultaneously.

Deep understanding of digital marketing channels, trends, and best practices.

Ability to develop and execute digital marketing strategies based on market research, customer insights, and competitive analysis.

Hands on experience with content creation, social media management, SEO/SEM, and paid advertising campaigns.