General Responsibilities: Responsible for digital marketing operations and content marketing and brand management related with digital marketing operations
Qualifications
- Bachelor’s or Master’s Degree in Engineering, Statistics, Economics, Administration or related
- Have +5 year experience in in digital marketing, 2+ year experience on install campaigns
- Data-driven and result-oriented especially experienced in digital marketing tools
- Advanced knowledge of English both written and spoken
- Active user of MS Office programs
- Interested in and following trends
- Able to work within a dynamic and fast-paced environment
- Excellent time, process, and task management skills
- Good team player, have social skills that enables collaboration closely and easily with multifunctional teams
- Strong coordination, cross-functional and written/verbal communication skills & presentation skills
- Result-oriented, able to work through complex situations
- Hardworking team player seeking to learn how to improve his/her skills
- Ability to follow up projects in multiple fields
- Knowledge of ICT, software industry or SaaS and PaaS products is a plus
Job Description and Responsibilities
- Prepares creative communication briefs of campaigns, products or new projects. Report to marketing manager and working closely with the product and sales teams.
- Designing long term digital marketing strategy, Executes 360 marketing plans for defined and potential customers in both acquisition and revenue perspectives,
- Produces campaign ideas regarding SaaS & PaaS products features, designs campaign’s scope, rules and structure, manages all preparation process, pursuits life cycle and performance in order to realize target,
- Implements digital marketing actions either on internal or external digital platforms and media
- Planning, measuring and redesigning product digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising, maintaining social media presence across all digital channels
- Monitoring digital marketing KPIs, and taking on time actions to grow up digital ecosystem
- Managing product landing page, develop strategy to increase landing page traffic
- Managing e-mail marketing activities
- Utilizes core marketing divisions as customer analytics, market research, marketing communication to develop segments and other business targets,
- Prepares creative communication briefs of campaigns, products or new projects. Creates innovative projects, prepares process and technical briefs and tracks launch plan working with related teams,
- Responsible for being close to the market and consumers
- Develops actions in line with feedback gathered through channel visits,
- Prepares routine or non-routine business reports and presentations and participates in projects that held by other business units,
